Our client, a major membership organization, is looking for a Paid Search Marketing Lead to join their marketing organization for a long-term consulting assignment in Washington, DC. This position, which may be performed remotely, will work cross-functionally with business unit owners, campaign managers, project managers, product developers, and other internal stakeholders, and will serve as an internal advocate, educator, and subject matter expert for Paid Search Marketing. This position will also be responsible for tracking, analyzing, and communicating results and insights to share within the organization.ResponsibilitiesOptimize programs to drive both desktop and mobile site traffic, conversion, and ROITrack, report, and analyze resultsDevelop annual and short term paid search marketing campaignsProvide strategic direction based on historical results and organizational goalsIdentify new opportunitiesIdentify risks based on market trendsPrioritize projects and develop roadmap for executionWork with vendorsProviding directionOversee deliverablesManage scope of workCampaign interactionsWork with internal stakeholdersHighlight prioritiesDevelop roadmap for implementationDeliver insights on performanceInteract with the legal team for content reviewDaily management of budget and campaigns on all major search enginesDetermine budget needsForecast performanceRe-allocate budget based on resultsOptimize campaignsOptimize bidsDrive campaign and keyword discovery and expansionOptimize copy and landing pagesCollect and analyze dataIdentify trends and areas for improvementAnalyze competitive spaceImprove Quality ScoresDevelop testing roadmapQualificationsBA/BS degree3+ years of Paid Search Marketing experienceDigital and multi-channel marketing experienceExcellent communication, presentation, and project management skillsProven ability to drive KPI's across platformsIn-depth experience managing PPC campaigns across Google, Yahoo and BingExperience with bid management toolsExperience with Omniture or other website analytics toolsExperience with Adobe Media Optimizer (AMO)Experience with MarkMonitor or similar platformExperience with crawling productsExperience with A/B testingExperience managing budgetsUp to date with the latest trends and best practices in Paid Search MarketingJob Types: Full-time, ContractPay: $53.00 - $55.00 per hourBenefits:401(k)Dental insuranceHealth insurancePaid time offReferral programVision insuranceSchedule:Monday to FridayExperience:Paid Search: 2 years (Required)Work Location: Remote