Marketing Manager

Employer
Synergy SKY
Location
Reston, VA
Posted
Jan 25, 2022
Closes
Jan 27, 2022
Ref
330853783
Hours
Full Time
If you have a passion for technology and communication - this is the role for you. We build advanced technology that makes millions of business meetings easier. The challenge is to make the advanced technology understandable for the right audience in the right format. We are looking for a Marketing Manager that wants to make a difference in a small global high-tech company. Position Overview Do you want to join a small and agile team where you can make a difference? At Synergy SKY you will be involved in every aspect of driving our business forward including product strategies, product communication, planning and participating in global events, creating content and campaigns, etc. All your skills, ideas, and enthusiasm are welcome here. Responsibilities Generating new business leads and evolving lead nurturing tactics Increasing brand awareness and market share in the Americas Coordinating marketing strategies with the sales and product department Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes Make our partners and alliances successful Equip our sales teams with the right tools Keeping informed of marketing strategies and trends Daily and Monthly Responsibilities Responsible for local activities and events from planning to follow-up. Such as webinar's, video events, and live events Promoting our brand at trade shows and major industry-related events such as Cisco Live and Infocomm Make SoMe channels relevant and interesting for the local audience Work with our partners to execute programs and create lead generating activities Create case studies together with partners and customers Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets Conceptualize and execute multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels Manage content and updates Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets Challenge We know that the market opportunity is immense - we just need to get on our customer's "radar". In the last years, we have added some 30 of the Fortune 500 companies to our customer list. Our ambition now is to add the remaining 470, as well as thousands of other companies outside the Fortune 500 to our client base. The good news is that we have already made some very good traction, with current customers ranging from SME to Enterprise. Skills and Qualifications Bachelor's degree in marketing, business, or related field Excellent written and verbal communication skills Proven experience developing marketing plans and campaigns Strong project management, multitasking, and decision-making skills Metrics-driven marketing mind with an eye for creativity Experience with marketing automation and CRM tools Preferred Qualifications Master's degree a plus Proficiency with online marketing and social media strategy Proven experience designing interactive applications and networking platforms Willingness and ability to travel Established press and media contacts Perks Happy and friendly colleagues in a diverse and inclusive culture Competitive remuneration package Tools and training to keep you fast and agile An exciting international opportunity in a fast-growing IT environment Apply To apply, email us your CV and cover letter to contact@synergysky.com Applications without the above will not be answered

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