Marketing Campaign Specialist / Marketing Operations Specialist

Employer
Enterprise Data Management, Inc.
Location
Reston, VA
Posted
Jan 20, 2022
Closes
Jan 22, 2022
Ref
322249438
Hours
Full Time
The Marketing Operation Specialist functions as the departments overall marketing campaign manager.The Marketing Operation Specialist will partner with the Sales and Marketing teams to plan and execute a variety of marketing campaigns, exhibition events and promotions. Marketing Operations Specialist Job Duties Include: Primary point of contact for executing and managing work within the department or checking the status of jobs already in progress. Email Campaigns in Marketo from creation to reporting Researches prospects by leveraging digital databases and social methods. Works with Sales& Marketing Teams to plan and execute account based marketing campaigns including direct mail, outbound calling and email for sales. Work within CRM to manage, track and report on lead generation while keeping account and contact info up to date. Assists with daily operation of the marketing group, ensuring smooth and efficient workflow. Hands-on involvement in a variety of marketing logistics, including working with industry associations, event production through booth scheduling and shipping, collateral coordination and premium ordering. Compiling a list of media kits/ad rates from select trade publications Verifying names, addresses, spellings, industries and, when applicable, social media handles and frequency of posts Assisting with updates to NetSuite/database Responsible for KPI reporting and analysis on marketing efforts. May staff trade show and promotional events as needed. Datalliance, a TrueCommerce company, has specialized in helping companies implement and operate successful Vendor Managed Inventory (VMI) programs since 1991. We were a pioneer in offering VMI as an internet-based On-Demand service using the Software as a Service (SaaS) approach, and have more experience in this field than just about anyone in the world. Today, we offer an expanding range of collaborative sales and inventory optimization services based on our proven data acquisition, verification, and normalization infrastructure. As a leading VMI service provider, we are managing thousands of supplier, distributor, retailer, and end customer locations with millions of SKUs and billions of dollars in sales orders. We serve leading companies in a wide range of industries, as well as diverse markets, products, and geographic locations. Our culture and values are what set us apart! TrueCommerce provides an open and positive work environment where providing employees with a work/life balance is key. Work is not only challenging, but interesting and rewarding as well. Its exciting for our employees to see how our products help customers grow their businesses. We encourage employees to grow and develop by providing opportunities for advancement. Employees work in a team environment where they are able to celebrate their achievements as they work towards their goals. Additionally, TrueCommerce organizes events throughout the year like global town hall meetings, team outings, holiday events, and opportunities to volunteer for charities. Come join our team!ExperienceRequiredDemonstrated ability to meet deadlines, handle and prioritize simultaneous requestsAbility to work independently, as well as collaboratively with cross-functional teamsAbility to use NetSuite and Marketo Marketing Automation Platform effectively and within company guidelines5 year(s): Prior experience in Marketing Operations or similar roleEducationRequiredBachelors or better in Marketing or related fieldSkillsRequiredCreative ThinkingProblem SolvingAnalyticalVerbal CommunicationWritten Communication

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