Duties

Key Requirements

Candidate must meet all qualification requirements by the closing date of this announcement.

A one-year probationary period will be required upon selection.

Social Security Card must be presented at time of appointment.

If you are selected for this position, the documentation that you present for purposes of completing the Department of Homeland Security (DHS) Form I-9 will be verified through the DHS E-verify system. Federal Law requires verifying eligibility of all new hires. The Navy Exchange Service Command is an E-Verify Participant.

Incumbents of this position must be U.S. Citizens.

Candidates/Incumbent must be eligible for and obtain a Secret Clearance.

Major Duties

• Leads the development of the myNavyExchange.com site vision, and translates into a roadmap that is aligned to our financial, customer, and brand goals. Oversees the effective merchandising of product throughout the site to achieve demand / profit plans and improve customer experience.
• Develops and executes e-commerce strategies that improve the customer experience while increasing conversion rates, market share, key segments and managing margin across all categories of business. Has a thorough understanding of all sources of customer data and utilize Data & Analytics.
• Responsible for monthly ecommerce forecasts including traffic, sales, and conversion and weekly reporting and insight into ecommerce performance.
• Develops a testing plan to continually improve online and offline tactics, creative messaging, landing page optimization to increase traffic growth and conversion.
• Leads site content and calendar development, inclusive of all promotions, in collaboration with Marketing to drive demand and customer acquisition objectives on the site.
• Manages the site merchandising process, site wide navigation, and product page design and enhancements to drive engagement, conversion, enrich our services, highlight site features and improve overall experience.
• Monitors and manages performance, drive insights to guide improvements. Manages daily e-commerce operations including, online merchandising, operations, promotion, and content execution. Drives alignment with marketing, merchandising, and promotional calendar.
• Maintains expertise of the e-commerce / digital / web landscape and a working knowledge of online competitors, identifying web trends, category growth, and online growth opportunities.
• Identify performance trends across products and categories through data analysis, and present thoughtful strategies for future improvement/development. Analyze and observe pricing, messaging, functionality and presentation on competing retail/brand sites. Use findings to inform future strategies.
• Performs other related duties as assigned.

Requirements

Conditions of Employment

The incumbent of this position must file a Financial Disclosure Report (OGE) Form 450, as required.

Qualifications

Basic requirements for entry into this NF-05 (non-appropriated fund) position include the following:

A total of 8 years of experience, consisting of the following:

GENERAL EXPERIENCE: Three years of experience in corporate marketing and/or e-commerce work that enabled the candidate to gain knowledge of marketing/e-commerce techniques and methods; or substitution of education for general experience:

AND SPECIALIZED EXPERIENCE: Five years of progressive experience in Merchandising and/or Marketing and/or Financial Planning in a corporate retail environment.

Includes KEY SKILLS:

• Exceptional communicator, both verbal and written, with all levels within the organization to foster strong working relationships.
• Experience with e-commerce platforms critical, ATG/Oracle Commerce a plus.
• Ability to define strategic vision, operationalize the delivery, and monitor and pivot.
• Experience with web analytics tools and using data to make decisions.
• Proven track record of converting data into actionable improvement.
• Strong leadership and proven ability to build and manage a high performing team.
• Experience working in a nimble, fast paced environment.
• Ability to make/execute sound decisions with limited information and resources.
• Able to work with direction, exercise independent judgment, has strong leadership and analytical skills.

Education

4 year bachelor's degree in any field preferred, however 1 year of academic study above the high school level may be substituted for 9 months of experience, up to a maximum of a four year bachelor's degree for 3 years of general experience.

Additional information

2022 Open Enrollment Video: https://www.nafhealthplans.com/video-library

Retirement Video: https://www.youtube.com/watch?v=-dxeYoK8As4&feature=youtu.be