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Digital Marketing Specialist, eMail

Employer
Groove Commerce
Location
Baltimore, MD
Closing date
Dec 5, 2021
We are looking for a eCommerce Digital Marketing Specialist with a focus on eMail Marketing to join our Agency. You will be a highly analytical self-starter, who dreams of online conversions. Working on platforms like HubSpot, Klaviyo and Glew.io.This role requires an impact-driven thinker who can connect digital to all other aspects of a client's business and drive growth opportunities. You should understand how brands are communicated and experienced through digital interactions, and how these interactions fit into broader customer experiences.You will be responsible for the successful management of email campaigns for our client's brands. You should be able to answer key questions such as click through rate, list growth rate and conversion rate.Groove Commerce is one of the nation's premier #eCommerce agencies. Our team is focused on being a true strategic partner with our clients. Voted one of the "Top 15 Best Young Companies to Work for in America,"A' we provide generous employee benefits, team outings and a fun-loving culture uniquely created by "Groovers"A' themselves. We also do cool sh*t every day What We Need You to Do:Collaborate with Clients and Account Team on ongoing digital marketing strategy and implementationSee opportunities and manage campaigns through all available digital tactics (Social, Organic Search, Email, Content, UX/UI) to drive program impactResearch, strategize and execute on Digital Marketing objectives using in-house and industry toolsCollect, analyze, and create reports from available digital data sourcesManage & create eMail campaigns on Klaviyo and HubSpotLearn and leverage a variety of tools/platforms (like BrightEdge, Optymzer and Glew.io)Teach and learn in a collaborative environment on Digital Marketing best practices and tools to growMuch much more - this industry is always evolving, and so are we!About You:3+ Years Work Experience as a Digital Marketing SpecialistDirect experience with SEO, PPC, eMail Marketing and/or Social MediaGoogle Analytics CertsBachelor's Degree in Marketing, eBusiness or related fieldAchieved attributable results from digital campaignsExperience working in CMS/eCommerce platforms (like WordPress, HubSpot, Shopify, Magento or BigCommerce)Tried and true competitive research and keyword research methodologiesEffective written communication skills and expectation managementAnalytical and detail focused approach to workAbility to work in an open, collaborative environmentAbility to handle multiple, contending priorities and meet deadlinesRequired certifications within your first 90 days (generally Hubspot/Klaviyo/BrightEdge)**Bonus points if you have already have basic knowledge of BigCommerce/Shopify/Klaviyo/Hubspot/Optymzr About Groove CommerceWe LOVE our Groovers 100% Paid Benefits, Paid Vacation, Continuing Training and Education and Social Events are ALL foundations of our culture.Groove Commerce embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.Working at Groove is extraordinary. Learn more about our philosophy, benefits, and team at we have you interested? Submit your resume, cover letter and LinkedIn profile at the link below! Incomplete applications will be automatically rejected.**Remote with HQ in Baltimore**#ecommerce, #bigcommerce, #shopify, #hubspot, #klaviyo, #paid, #emailmarketing, #hubspot, #klaviyo, #glew

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