Digital Specialist (Open to Remote) - CDR Fundraising Group

Employer
CDR Fundraising Group
Location
Lanham, MD
Posted
Nov 23, 2021
Closes
Nov 26, 2021
Ref
222312875
Function
Fundraising
Hours
Full Time
About UsCDR Fundraising Group is an award-winning, full-service direct response fundraising agency with more than 30 years of experience in nonprofit fundraising and advocacy. Our staff of account executives, analysts, creatives, production specialists, media experts and strategy consultants work together to create some of the most effective, multi-channel fundraising solutions in the United States.Our client's missions are our purpose and our passion. Together, we raise money to transform lives.CDR Fundraising Group is a Moore company, the largest direct marketing firm in the country dedicated to the nonprofit, association, and government sectors (More about CDR and our clients can be found at .SummaryThe Digital Specialist is responsible for assisting and coordinating digital campaign execution to acquire, cultivate, retain, and upgrade online donors across one or multiple nonprofit clients. The ideal candidate must be a strategic thinker and able to work in fast-paced, creative environment with ever-shifting schedules and priorities.Primary ResponsibilitiesParticipates in providing strategic direction for email marketing campaigns, online acquisition efforts, social media outreach, and other digital marketing efforts.Produces client performance reports; identifies trends and opportunities for growth.Works with writers, designers, advertising strategists and technical experts to generate top-notch, engaging digital campaigns to support client goals.Ensures overall quality control of all digital assets, ensuring timeliness and accuracy of deliverables including multi-channel testing plans and campaign reports.Assists with researching and negotiating terms with vendors; routes and finalize contracts.Reports during internal meetings.Ensures deadlines and budgets are met.QualificationsOne to two years of online marketing and fundraising experience.Knowledge of and experience with online marketing for nonprofits, including any or all the following disciplines: email campaigns, advocacy, social media, peer-to-peer fundraising, and digital acquisition channels.Development and implementation of online fundraising strategies, including management of communications calendars.Familiarity with digital direct response marketing strategy and tactics, and how to measure the impact of various channels and campaigns.Experience with platforms such as Blackbaud Luminate Online, Salsa, Classy, Engaging Networks highly desired. Knowledge of CMS and web editing software a plus.Experience with Google Analytics and/or Google AdWords a plus.Bachelor's degree or equivalent; degree in Marketing or Communications preferred, but not required.Understanding of current industry best practices and emerging fundraising and marketing strategies.Solid instincts for compelling creative design that will elicit donor action.A resourceful self-starter who can take initiative and follow through on projects.Strong analytical skills.Strong written and verbal communication skills.Comfort working with data and using past results to drive future strategy.Commitment to delivering error-free work and high-quality customer service to clients.Friendly, customer-service oriented attitude.Ability to adapt to frequent change and prioritize constantly shifting opportunities.Attention to detail and strong organizational/project management skills.Proficiency with Microsoft Word, Excel, and PowerPoint.Our BenefitsTo help you stay energized, engaged, and inspired, we offer a wide range of benefits including a comprehensive healthcare, support for working parents and paid time off so you can relax, recharge and be there for the people you care about.Each full-time position at CDR is eligible for our comprehensive benefits package, which includes medical & prescription, dental and vision insurance, employer paid Life, a Health Savings Account plan, Flexible Spending Account plans for health and dependent care, optional Short-term and Long-term Disability coverage, and other voluntary benefit options. We offer paid holidays, paid personal leave, paid volunteer leave, and paid family leave. Employees have the option to participate in a company-sponsored 401(k) plan. Several benefit plans have eligibility waiting periods.CDR Fundraising Group is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. CDR Fundraising Group is also committed to compliance with all fair employment practices regarding citizenship and immigration status.