Marketing Solutions Manager
- Employer
- The Washington Post
- Location
- Washington, DC
- Closing date
- Jan 25, 2022
View more
- Industry
- Media / Journalism / Advertising
- Function
- Marketing and Public Relations, Sales
- Hours
- Full Time
- Career Level
- Experienced (Non-Manager)
Job Details
The Washington Post is hiring for a Marketing Solutions Manager to be responsible for driving revenue for the Regional & Retail Washington Post sales organization across all Washington Post platforms. You will work closely with sales, client services and design as well as other internal stakeholders to build concepts and programs that are innovative and compelling to Regional & Retail brands within set vertical categories.
Responsibilities
- Work cross functionally with our Sales, Client Services, Design, Product teams to create custom advertising proposals that feature compelling ideas, succinct positioning, and comprehensive advertising programs for new and existing clients
- Bring advertising solutions to life through storytelling with an outcome-oriented approach and the ability to weave those solutions in to a strong, easily digested narrative
- Lead development of and own all market facing positioning, proposals and promotional initiatives for categories covered
- Become an expert on The Washington Post's value proposition, products, audience and journalism pedigree in order to effectively demonstrate to the marketplace The Washington Post's unique value proposition
- Be/become an expert in the industry categories covered in order to deliver insightful solutions specific to said categories
- Develop strong category vertical presentations for assigned categories (i.e. Travel, Real Estate, Entertainment, Healthcare, etc.)
- Provide support to sales team by helping in preparation for sales calls, building client relations, keeping abreast of agency and client accounts, notifying team of product changes, and implementing marketing strategies
Qualifications
- B.A. in Communication/Marketing/Business preferred
- At least 6 years work experience, 2-3 years of experience in digital space preferred
- Advertising Agency and/or understanding of the advertising sales process experience a plus
- Strong verbal, written, and presentation skills are required
- Proficient in concept/idea generation
- Proficient in PowerPoint, and Photoshop; working knowledge of Excel
- Ability to prioritize, multitask, and meet deadlines
- Proactive, customer service, solution-oriented attitude
The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.
The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post. We are now hiring the next innovator - how will you Impact Tomorrow?
#washpostlife
Company
Thank you for your interest in a career with The Washington Post. We invite you to review all of our open positions to find the one that's right for you. We look forward to receiving your resume!
Since it first began publication more than 130 years ago, The Washington Post has grown into one of the most storied and respected news organizations in the world. A subsidiary of The Washington Post Company, today's Post is the indispensable guide to Washington. In print, we enjoy the highest penetration of any major metropolitan newspaper in the United States. On the web, we have the third largest news website with 17 million unique visitors each month, and have recently launched a celebrated news app for the iPad. We serve Washington in all media, on any platform, including paid products, events, and tailored content.
More broadly, The Washington Post Company delivers quality products to today's students, readers and viewers. What unites our company is the immediacy of our products and services, created by teachers and tutors at Kaplan; reporters and editors at our media properties; and associates at Cable ONE.
Washington Post Media views its employees as its most valuable asset and provides a comprehensive benefits package to promote healthy and balanced lives at work and at home. We offer competitive salaries, opportunities for training and career advancement and an outstanding, progressive benefits package including:
Health and dental benefits
Flexible healthcare and dependent care spending accounts
401(k) and company-funded cash balance plan
Life and disability insurance
Tuition reimbursement
Adoption assistance
Domestic partner benefits
Employee assistance program
Employee referral program
- Website
- https://careers.washingtonpost.com/
- Location
-
1301 K Street, N.W.
Washington
DC
20036
US
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