Communications and Outreach Coordinator
The Communications and Outreach Coordinator is an outgoing, proactive and enthusiastic individual who is responsible for communicating transportation information to the UMD campus community through written content, outreach events and managing departmental social media accounts. This ideal candidate will be able to quickly become an expert in all of DOTS various services and policies.
This position manages email distribution lists, writes informational emails and generates them through email marketing software. This position works with individuals within the department and other campus departments to provide updated and accurate written transportation information for publications, websites and presentations. This position manages the department’s text alert system and an announcement calendar.
This position manages an editorial calendar and all departmental social media accounts. The position identifies relevant content topics to reach the UMD community, and creates and shares this content through DOTS newsletters and social media. monitor, listens and responds to social media users with departmental voice; develops and expands community outreach efforts; analyzes key metrics, adjusts strategy as needed and compiles reports for showing results.
This position supports the marketing and communications efforts of the department by helping draft FAQs and talking points, and staffing university and departmental events. This position knows the ins and outs of all departmental operations, policies and procedures and is able to communicate them clearly.
This position makes presentations to student and employee groups that are engaging and informative. This position is entrusted with advancing the mission of DOTS through the cultivation and maintenance of strong campus and community relationships.