Marketing Content Creator/Writer

Location
Fairfax, VA
Salary
Anticipated hiring range $50k-$55k, commensurate with education and experience.
Posted
Nov 10, 2021
Closes
Dec 12, 2021
Ref
STF10627
Industry
Education
Hours
Full Time
Marketing Content Creator/Writer, Integrated Enrollment Marketing


The Integrated Enrollment Marketing (IEM) office is seeking an experienced content writer to write compelling content directed to diverse audiences and across multiple channels. George Mason University has a strong institutional commitment to the achievement of excellence and diversity among its faculty and staff, and strongly encourages candidates to apply who will enrich Mason's academic and culturally inclusive environment.

About the Position:


As a member of the IEM team, the content writer will write copy for a variety of projects (including print, web, mobile, video, email, and social media), working closely with multiple teams to develop messaging. The content writer will collaborate with key stakeholders at the university to translate marketing goals into clear communication reflecting Mason's brand, tone and voice. The ideal candidate is someone who is a passionate and skilled storyteller. The ideal candidate will not only be a strong writer and proofreader but will also be a team player, deadline-oriented, able to multi-task, and able to pivot to write for multiple platforms. This role requires a person who is highly self-motivated and capable of producing and adapting high-quality content. The ideal candidate is passionate about writing, attentive to detail, possesses exceptional organizational skills, and should be able to manage time and prioritize projects accordingly.

Responsibilities:


  • Writing strategic content aligned with the communication strategy specific to the platform, including emails, text messages, newsletters, social media, video scripting, and others;
  • Identifying stakeholder information needs and translate them into written communications that are tailored to specific audiences;
  • Developing and maintaining a clear and consistent brand voice;
  • Proofreading written materials for typographical, grammatical, and format errors; ensuring products are of consistent quality;
  • Understanding feedback and making necessary changes in a timely manner; and
  • Translating messages and priorities to optimize reach and interest.


Required Qualifications:


  • A bachelor's degree in English, Communications, Marketing or a relevant field; OR equivalent combination of education and work experience;
  • Excellent communication and written skills;
  • Demonstrated project management and organizational skills; and
  • Relevant work experience in marketing, public relations, user experience design or web design.


Preferred Qualifications:


  • Experience working in higher education is ideal; and
  • Experience working with workflow systems or have the demonstrated ability to adapt and learn new technologies.


"
For full consideration, applicants must apply for position number 03135z at https://jobs.gmu.edu/ ; complete and submit the online application; and upload a cover letter, resume, and a list of three professional references with contact information.
"

"
Great Careers Begin at Mason!

George Mason University is an innovative, entrepreneurial institution with national distinction in both academics and research. Mason holds a top U.S. News and World Report "Up and Coming" spot for national universities and is recognized for its global appeal and excellence in higher education.

Mason is currently the largest and most diverse university in Virginia with students and faculty from all 50 states and over 135 countries studying in over 200 degree programs at campuses in Arlington, Fairfax and Prince William, as well as at learning locations across the commonwealth. Rooted in Mason's diversity is a campus culture that is both rewarding and exciting, work that is meaningful, and opportunities to both collaborate and create.

If you are interested in joining the Mason family take a look at our current opportunities and catch some Mason spirit at jobs.gmu.edu/!

George Mason University, Where Innovation is Tradition.

New hires starting after August 15, 2021, must have received at least one COVID-19 vaccination by their start date, be fully vaccinated within 45 days of their start date, and submit documentary proof unless they have an approved medical or religious exemption by their start date. For updated George Mason University COVID-19 vaccination requirements, please visit George Mason University Vaccination Requirements .
"

George Mason University is an equal opportunity/affirmative action employer, committed to promoting inclusion and equity in its community. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any characteristic protected by law.

Similar jobs