Social Media Manager

Employer
T-Mobile
Location
Reston, VA
Posted
Oct 26, 2021
Closes
Oct 28, 2021
Ref
166427587
Industry
Other
Hours
Full Time
* This position can be located in Overland Park, KS; Frisco, TX; Atlanta, GA; Reston, VA or Bellevue, WA This position participates in the development of social marketing efforts within T-Mobile's external social media platforms. This position will help drive creative and strategic campaigns to help drive awareness of T-Mobile's superior offerings. Your campaigns will be differentiated and evaluated by platform, but keep the same awesome un-carrier brand voice we've worked hard to build. This position needs to work cross-functionally and in partnership with stakeholders across the Brand, Communications and Community team, the social media team, our internal and external agencies and the entire enterprise, to help achieve agreement and alignment on messages being communicated externally. Success will be measured through increases in brand and product engagement, brand lift and increased customer engagement/loyalty. At least 18 years of age Legally authorized to work in the United StatesHigh School Diploma or GED 2-4 Years - Social media experience with brand and traffic building focus. 2-4 Years - Web interaction design, best practices in user experience, and best practices in content optimization within web. 2-4 Years - Social content development or content strategist role including client-facing experience, preferably with Fortune 500 clients. 2-4 Years - Digital content optimization experience for large scale firm using user generated content. 2-4 Years - Experience in one or more of the following: social media agency, digital agency or digital publishing. Strategizes and leads the development social media programs that support T-Mobile's goals and customers in order to build brand's visibility, credibility and consideration. Uses data and experience to build creative new approaches to reaching our customers and potential customers Consults with cross-functional teams who are seeking ways to integrate social media within their programs; provide guidance, expert advice and a strategy that fits within overall social strategy. Develops metrics, quantifiers and ROI for line of business participation in social media platforms. Regularly updates and maintains branded content on social media platforms on an "up to" daily basis to keep content current/relevant. Acts as brand steward ensuring T-Mobile is represented consistently from a visual and messaging perspective. Stays current with social media trends and incorporates into strategy as appropriate to improve customer experience as well as demand gen effectiveness. Helps to manages social media outreach in times of crisis, and for ongoing issues management, in concert with the issues management and business communications for operational areas and related support functions. Protects and promotes T-Mobile's reputation through and on social media. Develops metrics, quantifiers and ROI for line of business participation in social media platforms Also responsible for other Duties/Projects as assigned by business management as needed. Equal Employment Opportunity We take equal opportunity seriously-by choice. T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

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