Director of Sales and Marketing

Hilton DC National Mall The Wharf
Washington, DC
Oct 21, 2021
Oct 23, 2021
Full Time
The Hilton Washington DC National Mall The Wharf is a 5 minute walk to District Wharf, steps away from the Spy Museum and atop the L'Enfant Metro and Retail. This unrivaled location near the US National Mall provides an exciting opportunity for an experienced DC Sales Hotelier. The ideal candidate will have previous market experience as a Director of Sales & Marketing.The Director of Sales & Marketing is focused on attaining the hotel goals of maximizing revenue and profit in rooms and food & beverage while providing customers and guests with the highest level of quality service. The DOSM develops marketing plans, sales quotas, forecasts, and solicits and services business in the hotel in accordance with the marketing plan and assigned market segments. As the Sales Leader during the hotel opening, the DOSM will engage and drive the public relations generating a high profile and quality perception in the marketplace while optimizing revenues.JOB DUTIES:Develop pricing and market strategies with the General Manager, Revenue Manager, and VP of Marketing. Constant monitoring of competition and marketplace in general; must be prepared and able to react under fluctuating market conditions.Prepare and execute annual marketing plan, promotion and advertising plans covering sales, food and beverage events, hotel promotions, media relations as well as participating in multiple property campaigns.Design plans and materials for promotions and public relations.Set, meet and/or exceed revenues, booking goals and within budgeted costs and revenue on a monthly average with the liberty to negotiate as needed on individual functions (within established limits) yet maintaining the overall revenue goals.Drive proactive efforts for sales and catering team to obtain the hotel's fair share of revenue in the marketplace.Solicit new and repeat guest room and meeting businessMaintain client base of key accounts and conventions.Identify and negotiate with local corporate accounts, professional sports teams, and medical related business specific to the local market.Make outside sales calls and telemarket to obtain business.Deliver impactful site inspections to book business.Complete coordination of the sales group functions; accurate and timely preparation of detailed sales proposals, contracts and group resumes as necessary to ensure a common quality understanding of what the client is to receive in terms of products and services. Review function contracts prior to distribution to client and hotel staff.Represent hotel in community affairs and industry related events.Understand and prepare, as needed, weekly activity report to include all financial booking performance and personal call reports for active solicitation performed.Hold a daily business review meeting with staff prior to starting the day reporting to stations.Hire qualified, goal and service oriented individuals and develop these individuals with clear guidelines to associates.Maintain efficiency in the operation of the staff in a high standard of quality of service and courtesy, bringing total satisfaction to our guests and the hotel.Provide technical and sales expertise to Catering Managers, while fostering the open channel of communication between Sales and Catering Departments.Facilitate departmental training modules; continually monitor, evaluate, and revise training content to reflect changes in the process; address the needs identified by associates.Accountable for the financial performance of the department with emphasis on achieving or exceeding of predetermined booking goals.Prepare and control hotel budget for sales, promotions and advertising.Prepare 30-60-90 Day Revenue Forecast on a monthly basis for presentation.As needed, check banquet functions prior to guest arrival and make personal contact with client at the time of function with proper introduction of service staff who will handle the eventMaintain active liaison with competitors regionally through personal contacts, professional and industry associations.Contribute to the needs of the hotel as an Executive Committee memberJOB REQUIREMENTS:5 years of experience as a Director of Sales at a full service propertyExperience with Hilton (preferred) or in other branded upscale hotel environmentFour Star/Four Diamond, upscale hotel experience preferred.Bachelor's Degree in Hospitality Management or related area of study preferredPrevious experience in the DC market preferredRequirement to relocate as a full time resident to the area within 90 days of hire (if not local.)Ability to read, write, and speak English.The Hilton DC National Mall provides equal employment and affirmative action opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disability. If you need accommodation for any part of the employment process because of a medical condition or disability, please send an e-mail to to let us know the nature of your request.ExperiencePreferred1 year(s): Prior Hilton experience preferred5 year(s): Prior experience as a DOSM at a full service hotelEqual Opportunity Employer/Protected Veterans/Individuals with DisabilitiesThe contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)