Center 1 (19052), United States of America, McLean, Virginia

Associate, Integrated Marketing Strategy

At Capital One, we're building a leading information-based technology company. Still founder-led, Capital One's goal is to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.

Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.

The Role

Small Business Integrated Marketing is a passionate, entrepreneurial team of strategists focused on communicating the value of Capital One Business and its products to small business prospects and customers. We are seeking an innovative, insights-driven marketing strategist to support our acquisitions and direct response marketing and creative strategy initiatives. This person will partner closely with cross-functional teams across brand and product marketing, acquisitions marketing, creatives, and other stakeholders to activate marketing in unique and memorable ways.

Key Responsibilities:

• Drive marketing campaigns, creative strategy and learning agendas across multiple acquisitions marketing channels to generate new accounts.
  
• Develop creative briefs and work closely with creative partners to bring the business intent to life via compelling marketing channel creative deliverables.
  
• Analyze creative performance results, marketplace trends, and customer insights to advance marketing strategies and optimize creatives.
  
• Tell consistent and compelling stories about our products and services, while also championing our brand and the end customer experience.
  
• Participate as the marketing strategy lead in collaborative cross-functional teams (e.g., business analysts, product managers, creatives, legal and compliance representatives, etc.)
  

Here's what you'll need to be successful:

• Passion for marketing strategy and experience with a variety of marketing channels
  
• Strong strategic planning, analytical, and creative skill set, with the ability to turn insights into actionable implications to form a marketing strategy and approach
  
• Self-starter with the desire to build new skills and marketing strategy competencies
  
• Detailed-oriented and can manage multiple projects simultaneously while maintaining excellent work
  
• Thrives on collaboration, the opportunity to build in white space and the drive for results
  
• Excellent written and verbal communication skills, including ability to effectively storytell via decks
  

Basic Qualifications:

• Bachelor's Degree or military experience
  
• At least 1 years of marketing, brand strategy, product or digital marketing with experience in managing multiple channels on agency or client-side
  

Preferred Qualifications:

• Bachelor's Degree in marketing, business strategy or related business management vector
  
• 1 year of B2B marketing experience in a fast-paced, technology-forward culture
  
• Demonstrated success in defining and launching insights-driven integrated marketing plans to support sales teams
  

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

No agencies please. Capital One is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).