Salesforce: Product Marketing Manager, Tableau Crm

Washington, DC
Oct 10, 2021
Oct 17, 2021
Full Time
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job CategoryMarketing Job DetailsWhat you'll be doing At Tableau, a Salesforce Company, our world class Product Marketers create and tell inspirational stories based on our customers' success. We develop product positioning, go to market programs, campaigns, events, content, demos and sales enablement programs. We measure our success by our ability to develop creative and innovative marketing strategies and gain the attention of our key buyers.Tableau CRM is a complete analytics platform built right onto the world's #1 CRM, that enables customers to create intelligent experiences across their entire company. For this role you will help to craft the value propositions of our Tableau CRM products and will become the product authority in all things data, analytics, artificial intelligence, and automation. You will be responsible for working cross-functionally with marketing, sales, and product teams to drive product messaging and positioning, product launches, content and campaigns, events, and enablement. As a Tableau CRM PMM you will have the opportunity to cultivate your career within a niche space, while rubbing elbows with leadership, presenting in front of internal partners and customers, collaborating with our Product Managers and training our sales teams.Reporting to the Tableau for Customer 360 Director of Product Marketing, you will join a fast-paced product marketing team. Attention to detail, an eye for quality, and the ability to translate technical capabilities into customer benefits for internal and external audiences is essential.Responsibilities:Collaborate with product management, sales leadership, and field teams to develop messaging, positioning, core value propositions and selling points for Tableau CRMWork with Product Management and Release Marketing Team to launch new products and features for Tableau CRM including positioning and enablement effortsSupport the Tableau and Tableau CRM sales teams and Tableau CRM specialist teams with sales plays, communications, programs, enablements, presentations, case studies, demos, and content across personas and industriesProduce thought leadership content supporting themes of data, analytics, and AI/ML across web copy, blogs, bylines, guides/white papers, and moreSupport major Salesforce events such as Dreamforce, corporate webinars, and 3rd party events/conferencesWork closely with our Customer Evidence team to identify, enable, and champion Tableau CRM customers and evangelistsWork closely with cross-functional marketing teams to drive the business & product marketing strategy. Track, measure and report against objectives Who you are 3+ years experience in product marketing at a high tech company, or similarProven track record of crafting compelling messaging and positioning, including the ability to communicate technical conceptsExperience with enterprise and analytics applications (Tableau, Tableau CRM, Salesforce and/or CRM experience a plus!)Experience working with direct distribution (sales) teamsHands-on capability to create a range of marketing assets, including succinct demos, slide pitch-decks, eBooks, videos, and event/webinar contentOutstanding organizational skills to define and run multiple projects with tight deadlines effectively within a fast-paced environmentCreative problem solver that can generate innovative marketing ideas and lead a cross-functional team of partners to drive executionLoves a fast-moving space and pace with a team that works hard and has funLocation: San Francisco Bay area is preferred, but open to other locations where there is a Salesforce hub office#LI-SC2 AccommodationsIf you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form . Posting StatementAt Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits. Salesforce.Com and Salesforce.Org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.Com and Salesforce.Org do not accept unsolicited headhunter and agency resumes. Salesforce.Com and Salesforce.Org will not pay any third-party agency or company that does not have a signed agreement with Salesforce.Com or Salesforce.Org . Salesforce welcomes all. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

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