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Director of Digital Marketing (Remote)

Employer
InterVision Systems
Location
Columbia, MD
Closing date
Sep 28, 2021
Are you looking for a challenging role as a Director of Digital Marketing? As a leading strategic service provider (SSP), InterVision assists IT leaders in solving the most crucial challenges they face by solving for the right technology, deployed on the right premises, and managed through the right model to fit their unique demands and meet their long-term goals. InterVision"s mission is to transform business through the evolutionary power of technology, and we"re committed to unlocking value by delivering innovative technology through a consultative approach. Our people are the best in their field!If you are looking for a career changing opportunity, we want to meet you!InterVision Company is seeking a Director of Digital Marketing. This position represents an incredible opportunity to play a vital role within an organization that has had solid growth and a reputation. This role will be leading all digital marketing efforts for the company.A' The ideal candidate has B2B technology marketing experience coupled with an understanding and proven track record in website development and management, inbound marketing, digital media planning and analytics. The ideal candidate must also have an unwavering attention to detail and a solid sense of collaboration and partnership with internal stakeholders. The successful candidate is a natural self-starter who can connect the right people together and is expected to "hit the ground running" beginning with an assessment of InterVision"s current digital marketing efforts resulting in recommendations for improvement.We welcome your experience and talents to our team!7+ years digital marketing experience with a successful track record, either in-house or at an agency/consultancy.Extensive knowledge and successful history of website development, inbound marketing and SEO/SEM. Understanding and experience utilizing market and customer insights to drive website performance.Superior communication skills and an active listener, able to build and cultivate relationships.A self-starter mentality with a great sense of urgency, a high-level of enthusiasm, passion commitment and energy.Experience with vendor management and evaluation.Able to work closely and effectively with cross functional teams.Experience building and executing strategic plans, complete with the ability to establish and measure against KPI"s.Strong analytical and organizational skills.Knowledge of salesforce.com and Marketo a plus.Some of the exciting work you will encounter: Create strategy, plan and execute integrated digital acquisition programs that include a mix of web, mobile, social, display and SEO/SEM to increase leads and sales pipeline.Plan and monitor budget for all digital marketing, maximizing InterVision"s online spend.Manage, plan and implement our overall Search (SEO/SEM) efforts which includes link building, keyword strategy and retargeting.Measure, analyze and report performance for all digital marketing campaigns and channels, using the data to drive improvement and increase conversion rates.Lead website development and ongoing website enhancements, proactively bringing forward improvements to ensure customer/prospect engagement and conversion.Develop and manage inbound online activities, and, where applicable, ensure integration with offline marketing plans and/or campaigns.Review new technologies and make recommendations to keep the company at the forefront of developments in digital marketing.Work with marketing peers to ensure the right type of content is being developed for online acquisition based on the buyers" personas.Ability to skillfully and confidently grow the digital function to support company revenue and growth targetsExtensive experience with digital media planning and buying including use of programmatic buying and direct buying through LinkedIn, Google Adwords, Bing, Google Display, Facebook, and other display networks.Manage vendors who support digital marketing efforts.A' How Do We Back Our Strong Reputation?GREAT PLACE TO WORK:A' If you thrive in an environment of growth and individual impact, InterVision is the place for you!CUSTOMER SUCCESS:When it comes to technology, our 25+ year history has guided some of the largest and most influential companies solve their problems with a broad range of innovative technologies ranging from network infrastructure to collaboration to cloud migrations.InterVision can not only help clients refine their strategy with the right technology and the right cloud strategy, but also bring the resource models to take it to the finish line, assuring them a powerful combination of vision and capabilities.BROAD CAPABILITIES: InterVision offers a wide range of services and solutions that organizations need to thrive in today"s dynamic IT market, including a broad range of innovative solutions for datacenter and cloud transformation, IT resiliency, modern communications, remote workforce and advanced data analytics. We"re competitive at all levels of engagement.WORLD-CLASS FACILITIES: InterVision has headquarters in Santa Clara, Calif. and St. Louis, Mo., and offices, operations centers and datacenters in Missouri, Indiana, Nevada, Massachusetts, Colorado, California and Washington. We operate multiple Tier 3 and Tier 4 level data centers, which are SOC II Type 2 compliant specific and certified in Confidentiality and Security.A$ A' "A' ?INDUSTRY ACCOLADES: InterVision has received some of the technology industry"s most prestigious awards and acknowledgements A cents € " repeatedly by GartnerA' (R) and ForresterA$ cents A' "A' cents plus Inc. Magazine"s 5000 Fastest Growing Private Companies. InterVision President and CEO Aaron Stone received accolades as one of the Top 100 St. Louisans to "Know How to Succeed in Business."

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