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Director, Digital Engagement

Employer
Addison Group
Location
Washington, DC
Closing date
Sep 23, 2021
Looking for an opportunity to showcase your creative digital talent and leadership skills? Our client is seeking an experienced and professional Director of Digital Engagement to implement a variety of content across digital and social media platforms to support the organizations mission in Washington DC! This is a direct hire role and will be a hybrid schedule where candidates would have to be in office at least 2 days a week. The ideal candidate will have at least 7 years of professional work experience in digital communications, managing digital content and social media platforms for campaigns and a proven reputation for developing and implementing plans that build and nurture online stakeholders. Our client represents innovators and creators building the worlds most powerful technology platform and creating exciting content and services that entertain, inform and inspire. This is an excellent opportunity to create an indelible impact on a nation-wide cable industry!ResponsibilitiesDevelop and implement online advocacy strategies and execute plans to grow and leverage social media audiences, email lists, and website traffic to reach target audiences. The management and production of a variety of content for digital and social media platforms as both a team leader and team contributorOversee and contribute to the management and production of a variety of content for digital and social media platforms as both a team leader and team contributorDevelop ideas for creative content (articles, infographics, videos, etc.) that can communicate complicated policy issues to a general audienceRegularly evaluate digital and SEO strategies and tactics to ensure they align with the organizations strategy and policy objectivesMeasure and optimize our digital platforms to maximize impact and expand our digital footprint, including generating ideas to increase online engagement, grow current base of advocates, and create new mobilization tacticsAssist with management of digital editorial calendar for all of brands, including the distribution of advocacy content such as emails, new web content and social mediaMeasure and optimize our digital platforms to maximize impact and expand our digital footprint, including generating ideas to increase online engagement, grow current base of advocates, and create new mobilization tacticsQualifications 7 years of experience managing digital content and social media platforms for campaigns, brands or businessesProven success developing and implementing tactical plans that build and nurture online stakeholdersExperience establishing digital metrics, developing insights and recommending strategies that achieve specific goalsStrong verbal, written, and presentation skills, as well as project management and organizational skillsPassion for and experience with managing social media presences and an interest in the latest trendsCreative thinker Demonstrated ability to develop messaging that best represents the organizations voice and tone onlineVery high attention to detail and strong interpersonal skillsAnalytical skills, comfortable working with, interpreting and presenting data, as well as the ability to effectively communicate information and ideas in written and verbal formatBachelors degree in liberal arts or communications, marketing, advertising, public relations and/or related fieldsExperience using Word Press, Drupal, HTML and web content management systemsExperience using Salesforce, Salesforce Marketing Cloud and other email marketing softwareProficiency in Microsoft Office Suite.Proficiency in Google Analytics and other social media insights and analytic toolsBasic video and photo editing skills, including Adobe Creative CloudAbility to manage multiple projects under tight deadlines #Talent.com#TalentAdminby Jobble

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