Senior Technical Advertising Operations Lead

Washington, DC
Dec 02, 2021
Jan 28, 2022
Full Time
Job Description

The Digital Advertising Operations team at The Washington Post has two distinct missions. The first is to be subject matter experts in the processes and systems required for ad delivery. The second is the successful delivery of those ads for revenue recognition. Digital AdOps is responsible for ad trafficking, ad delivery, and the building and QA of ad products in proprietary and third-party systems. We are looking for a Senior Technical Ad Operations & QA Specialist (Internal Title) to help guide our team through successful ad campaign delivery. The ideal candidate will have a strong understanding of the complexities of digital ad trafficking, a strong technical background, and enjoys working in a highly collaborative role.

What you'll do:
  • Facilitate seamless roll out of ads solutions across desktop, mobile web, video, podcasts, newsletter, and apps by closely collaborating with Product and Engineering teams to perform technical review based on requirements, test and modify ad code implementation logic across all platforms for campaigns, new ad products, site initiatives, and page level changes.
  • Work directly with our partners in product as well as newsroom and business-side stakeholders and translate business needs and technical requirements into project tasks. Collaborate with other Digital AdOps leads to complete those tasks.
  • Enhance ad ops utilization of Zeus platform (our ops related ad server) by working with the Zeus engineering team to test existing logic and code and setting requirements for new feature requests as opportunities for development are identified.
  • Resolve ad issues on Washington Post pages by engaging in multi-device QA and browser debugging. Serve as the liaison between providers and the Zeus engineering team to ensure details, questions, and solutions are routed correctly and communicated accurately.
  • Ensure the ad ops team is agile and involved testing new site projects and integrations by attending roadmap meetings with Engineering and Product teams on a regular basis, developing testing plans around updates, and documenting any procedural or policy changes that result from implementations.

What you'll learn:
  • Develop thorough understanding of our website, ad platform, database, API, caching layer, proxies, and other web services used in the system
  • Fully understand and communicate all aspects of our ad specs, creative templates, and ad tags to ensure proper functionality of ad campaign creative elements
  • Collaborate with multiple teams throughout the design, development and launch of advertising products and solutions for use on multiple platforms and operating systems
  • Gain in-depth knowledge of ad server capabilities to troubleshoot delivery issues and provide effective solutions to resolve such issues

  • 5+ years of digital advertising experience
  • BA/BS required
  • Understands general front end coding with proficiency in HTML, CSS, and JS as they relate to custom ad builds and ad serving logic
  • Expert knowledge of Google Ad Manager
  • Deep technical knowledge with the ability to conduct regression testing
  • Strong affinity for translating business needs and technology capabilities into plain terms for both ad product, engineering, and ad operations teams
  • Thrives in a team environment
  • Service-oriented, results-driven and exhibit a strong sense of ownership
  • Strong critical thinking and problem-solving skills with an engineering mindset
  • Proven ability to manage multiple projects at a time while paying strict attention to detail
  • Familiarity with how the advertising industry operates and how a newsroom functions preferred
  • Programmatic experience preferred

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.

The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post. We are now hiring the next innovator - how will you Impact Tomorrow?


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