Senior Technical Ad Operations & QA Specialist

Washington, DC
Nov 03, 2021
Dec 06, 2021
Full Time
Job Description

The Digital Advertising Operations team at The Washington Post has two distinct missions. The first is to be subject matter experts in the processes and systems required for ad delivery. The second is the successful delivery of those ads for revenue recognition. Digital Advertising Operations is responsible for ad trafficking, ad delivery, and the building and QA of ad products in proprietary and third-party systems. We are looking for a Senior Ad Operations Technologist (internal title) to help guide our team through successful ad campaign delivery. The ideal candidate will have a strong understanding of the complexities of digital ad trafficking, a strong technical background, and enjoys working in a highly collaborative role.

What you'll do:
  • Facilitate seamless roll out of ads across desktop, mobile web, video, podcasts, newsletter, and apps by closely collaborating with Product and Engineering teams to test and modify ad implementation logic across all platforms for campaigns, new ad products, site initiatives, and page level changes.
  • Ensure accurate order fulfillment to retain client base by building custom ad executions and HTML5/CSS/JS animations that transform UI/UX designs into technical feasibility.
  • Maintain reader and client satisfaction by working with Product and Engineering teams to define, validate, and manage ad slot requirements and ensuring all advertising creative follows our ad policies and specifications to prevent webpage and ad rendering issues.
  • Enhance ad ops utilization of Zeus platform (our ops related ad server) by working with the Zeus engineering team to test existing logic and code and setting requirements for new feature requests as opportunities for development are identified.
  • Resolve ad issues on Washington Post pages (i.e., jobs, real estate, games) managed through third party providers by serving as the liaison between providers and the Zeus engineering team to ensure details, questions, and solutions are routed correctly and communicated accurately.
  • Ensure the ad ops team is agile and involved testing new site projects and integrations by attending roadmap meetings with Engineering and Product teams on a regular basis, developing testing plans around updates, and documenting any procedural or policy changes that result from implementations.

What you'll learn:
  • Develop thorough understanding of our website, ad platform, database, API, caching layer, proxies, and other web services used in the system
  • Fully understand and communicate all aspects of our ad specs, creative templates, and ad tags to ensure proper functionality of ad campaign creative elements
  • Gain in-depth knowledge of ad server capabilities to troubleshoot delivery issues and provide effective solutions to resolve such issues

  • 5+ years of digital advertising experience
  • BA/BS required
  • Proficiency in HTML, CSS, and JS as they relate to custom ad builds and ad serving logic
  • Expert knowledge of Google Ad Manager
  • Deep technical knowledge
  • Strong affinity for translating business needs and technology capabilities into plain terms for both ad product, engineering, and ad operations teams
  • Thrives in a team environment
  • Service-oriented, results-driven and exhibit a strong sense of ownership
  • Strong critical thinking and problem-solving skills
  • Proven ability to manage multiple projects at a time while paying strict attention to detail
  • Familiarity with how the advertising industry operates and how a newsroom functions preferred
  • Programmatic experience preferred

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.

The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post. We are now hiring the next innovator - how will you Impact Tomorrow?


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