Headquartered in La Plata, Maryland, The Wills Group has nearly 300 retail locations across the Mid-Atlantic region, including Dash In, Splash In ECO Car Wash, and SMO Motor Fuels. A family-owned company since 1926 with expertise in convenience retailing, fuels marketing, and commercial real estate, The Wills Group prides itself on keeping customers', employees' and communities' Lives in Motion. For more information about The Wills Group, visit .We're looking for a talented Campaign Marketing Manager to join our Marketing team at The Wills Group to develop and manage campaigns for strategic initiatives like store openings, seasonal promotions and our car wash business. This role requires a high level of creative, analytical and project management skills as well as a talent for building and managing new partnerships. The Campaign Marketing Manager will need to create and execute campaigns, working with every department in the company and multiple contacts within our stores, making this position a great opportunity to learn many aspects of the business while putting entrepreneurial skills to work.The ideal candidate will be highly organized and detail-oriented. Strong in building and executing compelling campaigns and concepts using data. The successful candidate will have a passion for retail, campaigns, products and services - and an imagination to bring visions to life.The position will report to the Executive Director of Marketing at The Wills Group.Benefits and PerksAre you interested in flexible working hours, including telework opportunities, free parking, a modern work environment with monthly employee events, collaboration spaces, and cafA$ (C) with unlimited soft drinks, coffee, and lattes? Then the Wills Group is just the place for you.And we take pride in investing in our people's well-being. That's why we back our words with competitive total rewards packages.Financial Wellbeing -, employer 401 (k) match (currently at 7%), health savings plan, and financial planningPhysical Wellbeing - comprehensive health, vision, and dental plans that meet the needs of our peoplePaid Time Off - Vacation, Sick, Personal, and Community Engagement, Parental Leave for new Dads and MomsEducation and Development Opportunities - 100% Tuition reimbursement to support our people's education goalsCompetitive Salary - competitive pay matched to DC Metro areaHow You Make an ImpactCreate and manage specific marketing campaigns and related execution, including creating copy and inspecting layouts, for: Grand Openings, Splash In Car Wash business, and Seasonal Promotions to increase sales, membership, consumer loyalty, and customer traffic.Manage budget, project plan and campaign analyticsSupport lead generation and new customer acquisition marketing campaignsResponsible for learning the local market nuances that will help create the marketing and promotional strategy for the individual stores/marketsResponsible for inspection and execution of all creative assets for campaigns, working cross-functionally to launch successful campaignsManage both directly and indirectly the team, tools, processes and systems to enable Dash In and Splash In to accelerate their growthSupport the generation of new campaign ideas for use across the company, and/or in specific market/consumer combinationsSupport building a culture of execution and consumer-focus in the marketing department and beyondPromote the use of new technologies and techniques internally (in the direct team and across the stores) and externally (with suppliers and partners)Manage vendor and marketing partners, as well as initiate partnerships with new vendorsOther projects as assignedWhat We're Looking ForBS/BA degree, Advanced degree in a business or marketing field preferredStrong project management skills in executing campaigns and communications across the organizationDemonstrated track record of creativity in developing and communicating new campaign ideasComfort with financial, operational and consumer data and analytics to help guide efforts and refine ways of workingSuccessful track record executing compelling campaignsWhat You Bring to the Table3-5 years of combined marketing experience with a focus on retail marketing, cross-functional collaboration, and campaign execution.A collaborative skillset and ability to align teams around a set of objectivesCreative and conceptual thinking as well as critical and analytical thinkingDemonstrated ability to roll up his or her sleeves and solve problems where the playbook is still to be writtenExperience managing and working with a budget and proven ability to meet deadlinesProven success running multiple campaigns and delivering reports on ROIStrong experience analyzing campaign performance and gathering insights to improve future campaignsWhy You Should Join Wills GroupWe are a $1.5 billion company headquartered in La Plata, Maryland (an easy 45-minute reverse commute from DC) with nearly 300 retail locations across the Mid-Atlantic region, including Dash In, Splash In ECO Car Wash, and SMO Motor Fuels. A family-owned company since 1926, our passion areas are in convenience retailing, fuels marketing, and commercial real estate and we pride ourselves on keeping our customers', employees' and communities' Lives in Motion.Our Wills Group employees come to work for more than just a paycheck, but rather they come to learn, make contributions, make an impact, and feel valued as a part of our family-friendly culture. We have a work-hard, play-hard mentality that makes us a progressive company and we thrive on giving back to our community. That is what is core to our DNA.#HP123Wills Group is an equal opportunity at will employer and does not discriminate against any employee or applicant for employment because of age, race, religion, color, disability, sex, sexual orientation or national origin.