Digital Marketing Specialist
- Employer
- Johns Hopkins Medicine
- Location
- Bethesda, Maryland
- Closing date
- Jul 29, 2021
View more
- Industry
- Healthcare
- Function
- Marketing and Public Relations
- Hours
- Full Time
Digital Marketing Specialist
Position Summary:
Johns Hopkins Medicine’s Internet Strategy and Web Services team serve as a central strategic leader in the exploration, development, execution, and analysis of a digital strategy that connects the people of the world to the people of the organization. Serving all aspects of the three-part mission of research, education and patient care, the team leads the creation and execution of a comprehensive online strategy including content creation and distribution, user-centered design and development, Internet marketing and social engagement, and data-driven performance analysis.
The Digital Marketing Specialist supports and coordinates the day-to-day execution of internet marketing programs and campaigns, including display, video, social media, and email marketing. The Digital Marketing Specialist collaborates with colleagues to
• Develop and curate digital assets and provides copywriting for digital campaigns.
• Supports tagging, tracking, and reporting efforts for campaigns and communications.
• Works closely with others on the Internet Marketing team to implement effective campaigns and communications.
• Perform additional duties as directed.
*This is a Johns Hopkins Health System position that will primarily support the operations at Suburban and Sibley hospitals and will be located in the DC region
Education:
Requires a Bachelor's Degree preferably in Marketing or Communications. Equivalent experience and training, in digital communications, digital marketing or social media, beyond the work experience requirement may be substituted on a 2:1 basis.
Work Experience:
A minimum of 2- years of related experience is required. Some internal client or agency experience is preferred.
Shift:
Full Time, (40 hours)
8:30 am - 5:00 pm
Evening and weekend work is required to monitor social media on a rotational basis.
Location:
8600 Old Georgetown Rd, Bethesda, MD 20814
Please apply directly to the link below:
Johns Hopkins Health System and its affiliates are an Equal Opportunity / Affirmative Action employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and expression, age, national origin, mental or physical disability, genetic information, veteran status, or any other status protected by federal, state, or local law.
Johns Hopkins Health System and its affiliates are drug-free workplace employers.
We are committed to providing a healthy and safe environment for our patients, visitors and staff members. The Johns Hopkins Hospital has a tobacco-free at work policy. Employees must refrain from using any tobacco products during their work shifts — including while at lunch or on breaks, and whether they are on or off campus.
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