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Junior Paid Media Consultant

Employer
Knucklepuck
Location
Arlington, VA
Closing date
Jun 20, 2021
Knucklepuck is searching for an ambitious, motivated individual to join our rapidly growing team of digital-first marketers as a full-time Junior Paid Media Consultant. The Junior Paid Media Consultant will be expected to contribute immediately in a collaborative environment that rewards results.About KnucklepuckWe are a digital marketing agency dedicated to driving sustainable, bottom-line growth for our clients. To accomplish these goals, we become an extension of our clients' marketing teams to create extraordinary web experiences. Our team is comprised of top-notch marketers specializing in content production, search engine optimization, paid media advertising, and web development. We mirror our own industry - quick, quirky, innovative, creative, growing explosively, and born of the digital revolution. Our clients span industries from e-commerce to local businesses to Fortune 500 companies.We are seeking a self-starter who is passionate about driving organic growth through search. In exchange for your insatiable curiosity and Paid Media chops, we offer the opportunity to make an impact growing our own business and our clients' businesses, develop technical skills, and reap the rewards of a job well done. Our team is well suited to grit hustlers who value a hard day's work, the comforts of a beanbag chair, and a quality pun.About The PositionThe Junior Paid Media Consultant will provide support for Knucklepuck's Paid Media clients. The Junior Paid Media Consultant will report to the Paid Media Manager and ultimately to the Director of Marketing, but will also take direction from the lead Project Manager for each of their 3-6 assigned accounts. Although extensive training will be provided, the Junior Paid Media Consultant must be independent, self-motivated, and able to interact directly with clients in a professional manner. The Junior Paid Media Consultant must be able to take direction and cultivate strong professional relationships both externally (with clients, experts, sources, etc.) and internally (with colleagues across departments at all levels within the company). We are looking for a true team player who will be called upon to execute paid media strategies and work internally to coordinate with members of our Paid Media, SEO, Content, and Web Development teams.To succeed in this position, you must have:Creative problem-solving and strategic thinking skills that can be applied to execute tactical action itemsQuick-learning tendencies, a thirst for knowledge, and a desire to contribute immediately to a rapidly growing startup agencyA track record of experiences demonstrating an action-oriented personalityExcellent organizational skills, attention to detail, and ability to independently manage tasks to meet deadlines in a fast-paced and results-oriented cultureThe ability to communicate well verbally and in writing to foster client and internal relationshipsA data-driven approach to marketing with an ability to compile and analyze client reports, uncover new opportunities, and drive strategyAdvanced knowledge of Google's Suite, including Google Docs, Google Sheets, and Google Drive (as well as Excel, Word, and PowerPoint)Passion! Knucklepuck thrives on growth from within and operates as a meritocracy. You will be afforded significant growth opportunities as the department expands based on your performance.As you receive sufficient training in Paid Media, your primary responsibilities will include:Implementation of paid media campaigns across various digital platforms (Google Ads Facebook Advertising, Microsoft Advertising, LinkedIn, among others)Daily analysis of Paid Media performance trendsDay-to-day management of all paid media client accounts including bidding, optimization, testing, client inquiries & requests, seasonal adjustments, and roll-out of new campaigns and promotionsDevelopment of strategic keyword and ad copy recommendationsMonitoring and adjusting campaign budgets as necessary to manage against client-directed monthly spend limitsPlanning and leading meetings with clients to review performance, explain strategies and tactics, and make recommendations for improvementDesigning & building new client paid media accounts including account structure, targeting, keywords and ads, extensions, etc.Gaining a working knowledge of each client's industry to better understand and optimize goals, key metrics, budgets, target audience, etc.Understanding how Paid Media fits into an overall digital marketing strategyWorking closely with SEO & Analytics teams to share insights and understand non-paid media influences on account performanceReporting on performance on a daily, weekly, and monthly basisIt would be great if you have:A track record of leadership roles and experiencesExperience with Paid Media platforms, including Google Ads, Microsoft Advertising, Facebook Advertising, and LinkedIn for paid promotion, targeting, and measurementPassion for data and analytics, and preferably some academic training in analytics or researchGoogle Ads Certification, Microsoft Advertising Certification, and/or Google Analytics CertificationDigital agency experienceExperience with WordPress and/or website developmentHow do you apply?Please complete the application on this page and upload your resume, cover letter, and salary requirements. Your cover letter should include explicit examples of how your skills are a match for Knucklepuck and specifically the Junior Paid Media Consultant position. As a reminder, your cover letter is your opportunity to demonstrate what you can bring to this role and why you are the best fit to help us reach our goals, so make it count!In the first line of your cover letter, please let us know where you think the name Knucklepuck originated from.BenefitsTraditional benefits: Macbook; 15 days PTO; 401k matching; contributions toward a competitive medical plan; the option to purchase additional benefits at reasonable rates such as dental and vision.Non-traditional benefits: Flexible work hours; casual dress code; remote work opportunities; snacks; beer fridge; Clifton StrengthsFinder assessment; monthly company social and team-building events; the occasional Nerf gun battle; birthday celebrations; Lunch & Learn lectures; startup business mentality.The Fine PrintThis is a full-time position. We prefer individuals in this role to be onsite for the first six months for our intensive training process, but we are capable of supporting this role at a remote capacity as long as there is adherence to our remote-work policies and procedures.While COVID-19 conditions persist, our team is completely remote. We are an equal opportunity employer. If you can bring it, we will recognize your talent. We are not accepting applications from agencies.Powered by JazzHR295MNz

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