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Marketing and Events Strategist

Employer
Sparks Group
Location
Columbia, MD
Closing date
Jul 1, 2021

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Industry
Other
Function
Administrative, Other
Hours
Full Time

Job Details

Job Summary/Company: Our client, a real estate investment trust, is looking for a focused Marketing and Events Strategist to assist with strategic oversight and execution of the company's brand experience including tenant, prospect, and broker experience initiatives. This person will work to create a comprehensive experience programs consistent with the brand's portfolio vision. Qualified candidates will bring a minimum of 5 years of experience in event planning and coordination in the commercial real estate, leasing, or boutique hospitality spaces.

This position will be 100% on site and will require up 30-50 percent travel within the local DC and MD region. COVID precautions are in place.

Responsibilities:

  • Defines event strategies and tactics to achieve objectives.
  • Curate, direct research, make recommendations, and execute tenant events.
  • Coordinate all logistics from attendee registration, transportation, accommodations, meals, and technology.
  • Expand and manage vendor network.
  • Negotiate contracts and other event services.
  • Manage annual EM budget and ensure cost effective programs.
  • Manage pre-event activities and post-even evaluations.
  • Create and manage communication to tenants through appropriate channels (e-blast, social media, etc.) with support of Marketing Team
  • Research prospects and strategize on ways to appeal to the specific prospect's goals and objectives; create "moments that matter" for tenants.
  • Oversee tour activity tracking and reporting (e.g., volume, conversions, asset, portfolio, etc.).
  • Manage and segment database of tenants and brokers for corresponding communications and programming through MailChimp.
  • Serve as liaison between internal departments including Marketing, Leasing, Property Management, Asset Management, and the tenants.

Qualifications/Background Profile:

  • Bachelor's Degree in Marketing, Communications or Public Relations required
  • Minimum of 5 years' experience in event planning and coordination required
  • Proficiency in Microsoft Office Suite required
  • Ability to frequently travel via car, approximately 30-50% of time
  • MailChimp experience or other email platform experience a plus
  • Experience with Calendy a plus
  • Commercial real estate experience preferred

Download the Sparks Group Jobs mobile app from Apple App Store or Google Play .

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Qualified candidates should send their resume AND call Sparks Group for additional details. Please note, resume must include a valid email address in order to be considered. We look forward to discussing your background, your current job search, and your potential career path with Sparks Group!

Sparks Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, pregnancy, citizenship, family status, genetic information, disability, or protect veteran status.

Company

Bringing the Best People and the Best Companies Together Since 1970.

Sparks Group (formerly SPARKS, Sparks IT Solutions, and Sparks Personnel) is the Washington DC Area's leading temporary staffing and full-time recruiting services provider. Whether you are seeking your next opportunity or looking to add talent, Sparks Group is the ideal partner for you! Each of our four divisions (Sparks Office, Sparks Accounting & Finance, Sparks IT, and Sparks Creative) specializes in placing professionals in temporary/contract, temporary-to-full-time, and full-time roles across a diverse array of staffing categories, positions and levels including: office/administrative, customer service, human resources and talent acquisition, legal support, government and cleared personnel, mortgage/banking, accounting and finance, contracts and procurement, information technology and creative/marketing.

Sparks Group brings over four decades of experience placing professionals in challenging and rewarding positions at many of the area’s most prestigious organizations. Our primary focus is presenting opportunities that match each candidate’s skill-sets, experience levels, career objectives, and growth needs. Sparks Group has regularly ranked as one of the top US staffing and recruiting firms having been named to Inavero’s Best of Staffing Lists® for Client and Employee Satisfaction (2012-2017). Additionally, Sparks Group is proud to have been recently selected for other awards Staffing Industry Analysts’ 2017 Best Staffing Firms to Work For, Washington Business Journal Best Places to Work (2017), the Washington Post’s Top Workplaces® List (2017, 2014), Forbes® Best Professional Recruiting Firms (2017), and the National Capital Business Ethics Award.

Company info
Website
Telephone
3012792300
Location
700 King Farm Blvd.
Suite 100
Rockville
MD
20850-5736
US

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