Coordinator for Marketing and Communications
Position Number: 126177 Title: Coordinator Functional Title: Coordinator for Marketing and Communications Category Status: 35-Exempt Contingent Category 2 Applicant Search Category: Staff University Authorized FTE: 1 Unit: ENGR-Maryland Applied Graduate Engineering Campus/College Information: Founded in 1856, University of Maryland, College Park is the state's flagship institution. Our 1,250-acre College Park campus is just minutes away from Washington, DC, and the nexus of the nation's legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation's capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world. Position Summary/Purpose of Position: Maryland Applied Graduate Engineering ( MAGE ) is looking for a Coordinator for Marketing and Communications (Contingent II position) who will be responsible for supporting the Office in executing the communications strategy and marketing plans for the Professional Master of Engineering program offered through the A. James Clark School of Engineering. In this role, the Coordinator will develop website content, manage social media on a daily basis, write and gather stories and photos of alumni and current students to help tell stories, build affinity, and increase the profile and standing of the program among external and internal audiences. The Coordinator will regularly consult with other communications staff across the university and collaborate with colleagues in the Clark School of Engineering. The A. James Clark School of Engineering at the University of Maryland serves as the catalyst for high-quality research, innovation, and learning, delivering on a promise that all graduates will leave ready to impact the Grand Challenges (eg, energy, environment, security, and human health) of the 21st century. The Clark School is dedicated to leading and transforming the engineering discipline and profession, to accelerating entrepreneurship, and to transforming research and learning activities into new innovations that benefit millions. Minimum Qualifications: * Bachelor's degree in journalism, communications, English, public relations or related field plus 3-5 years' professional experience in marketing, communications or public relations required. * Experience using Drupal, Adobe Photoshop, InDesign, or other software used for graphic design and/or multimedia production. * Also experience developing various metrics and analysis of marketing and communications campaigns Knowledge, Skills and Abilities * Excellent oral and written communications, and creative, interpersonal, and organization skills are essential. Ability to interact successfully and collaboratively with individuals from a variety of different backgrounds and cultures is required. * Knowledge and understanding of social media platforms and how each platform can be deployed in different scenarios * Working knowledge of search engine optimization ( SEO ) principles. * Demonstrated skill in data analysis and management. * Works well in a team environment. * Must be able to professionally represent the Office to internal and external vendors at various locations and events. * Ability to work independently, think creatively to solve problems, and take on new challenges proactively Preferences: * Master's degree from an accredited institution in marketing, public relations, communications, or other closely related field. * Experience in graphic design, marketing, public relations, or communications in a higher education setting. * Knowledge of Salesforce CRM system * Technically proficient with industry standard marketing and communications tools * Demonstrated ability to juggle multiple projects under the pressure of last-minute deadlines and changing priorities. Additional Certifications: Additional Information: Job Risks Not Applicable to This Position Physical Demands Sedentary work. Repetitive motion with substantial movements (motions) of the wrists, hands, and/or fingers. The worker is required to perform an activity such as: viewing a computer terminal for extended periods of time while writing content for key publications including: quarterly newsletter, annual report, brochures, fact sheets as well as MAGE's website. Ability to work adjustable hours as necessary - some weekends, early mornings, and late evenings will be required. Must be able to maneuver around the campus to attend meetings. Posting Date: 03/22/2021 Closing Date: 04/09/2021 Open Until Filled No Best Consideration Date Diversity Statement: The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.