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Product Marketing Manager, Mandiant

Employer
FireEye, Inc.
Location
Reston, VA
Closing date
Apr 15, 2021
Company DescriptionFireEye is the intelligence-led security company. Working as a seamless, scalable extension of customer security operations, FireEye offers a single platform that blends innovative security technologies, nation-state grade threat intelligence, and world-renowned Mandiant(R) consulting. With this approach, FireEye eliminates the complexity and burden of cyber security for organizations struggling to prepare for, prevent, and respond to cyber attacks. Learn more about FireEye's world-class solutions and global footprint at https://www.fireeye.com/company.html.Job DescriptionAs a Product Marketing Manager, you will participate in a full range of marketing and sales support activities, including go-to-market strategy, messaging, positioning, pricing, packaging and AR/PR activities in support of Mandiant go-to-market priorities. This role will primarily help develop and execute marketing strategies and programs to drive awareness and demand for Microsoft-related Mandiant offerings, and work closely with other product marketing, sales, channel, and product management teams to accomplish organizational goals and drive success for our product teams, sales teams and customers. What You Will Do:As a Product Marketing Manager, your key areas of responsibility include: Microsoft-centric Product Marketing - Drive messaging, awareness, go-to-market and demand strategies, for offerings that we take to Market on Microsoft technologies.Focus on buyers - Be an expert on buyer problems, their value drivers, how they buy, and how they evaluate critical capabilities; understand competitive alternatives and how to beat them. Sales enablement- Evangelize product value messages and stories to direct and partner sales teams and assist in developing sales tools needed to support the sales process. Content strategy - Collaborate closely with the global demand center team, subject-matter experts and business stakeholders to guide and develop the ideal content for outbound and digital marketing programs. Evangelism- Craft and deliver compelling internal and public-facing presentations for in-person and online events. This includes both your own products and the customer problem set, and broader trends in the emerging threat landscape.QualificationsRequirements:Minimum 5 years of experience in a B2B technology or security marketing role; demonstrated Microsoft-focused marketing experience highly desirable. Minimum 2 years of functional marketing experience (demand, field, experiential) marketing security products required Bachelor's degree in Marketing or related field, relevant advanced degree desirableProven ability to develop strongly differentiated product positioning and messaging for Microsoft-focused services and solutionsAdditional Qualifications:Excellent verbal communication, presentation skills, and strong writing proficiency Strong sense of team; ability to conceive, initiate, and sell new ideas in a team environment Strong interpersonal skills to engage credibly with technical and sales communities Strong internal/external presentation skills are a must; demonstrates creativity and energy in message delivery Self-motivated, driven and passionate about our ability to solve customer problems. Pragmatic Marketing certified highly desirable. Ability to travel (up to 20% of the time) (when applicable)Additional InformationAt FireEye we are committed to our #OneTeam approach combining diversity, collaboration, and excellence. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.This is a regionally-based role that must be located in VA

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