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Manager, Membership & Advertising Sales

Employer
National Association of Landscape Professionals
Location
Fairfax, VA
Closing date
Jan 19, 2021

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Industry
Other
Function
Management, Program Manager, Sales
Hours
Full Time
Career Level
Experienced (Non-Manager)
The Membership & Advertising Sales Manager serves as the main staff person responsible for prospecting and recruitment of "Contractor" members in the $2-$10 million category range community and for prospecting and securing advertising sales for NALP' bi-monthly trade magazine, weekly e-newsletter, NALP web site and other platforms. ESSENTIAL DUTIES AND RESPONSIBILITIES Internal Focus Successfully meet the budgetary goals of the organization in all areas in which contractors are the main constituents; manage the income and expense accounts in assigned areas Provide regular progress reports to the AVP, Membership & Business Development. Work with the Membership team to oversee, help create, manage, and execute all aspects of the NALP membership program. Work with NALP Marketing & Communications department on development of media kit and rate card as well as fulfillment of advertising contracts. Work with NALP finance department to ensure proper invoicing and accounting is taking place. Support NALP staff on various projects and educational events. On-site event support is especially critical to successfully serving NALP's members. External Focus Serve as a staff liaison to the Membership Advisory Council and Supplier Advisor Council. Prospect and recruit Contractor prospects to become members of NALP. Establish and manage relationships, programs, and partnerships to enable members to achieve greater revenue. Prospect, recruit and secure ad sales from industry suppliers and their media buying companies, where applicable. Focus on growing existing accounts and acquiring new ones to ensure an adequate pipeline is maintained. Conduct meetings and deliver consultative sales presentations. Work with NALP's membership team to ensure member satisfaction Build strong relationships with industry and non-industry suppliers and contractors and facilitate their engagement in NALP Provide guidance on NALP's leadership opportunities and attendance/networking at events as well as developing sound marketing strategies that involve membership and advertising sales. PandoLogic. Keywords: Membership Manager, Location: Fairfax, VA - 22033

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