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Community and Social Media Manager

Employer
American Association of Pharmaceutical Scientists
Location
Arlington, VA
Closing date
Dec 6, 2020
The American Association of Pharmaceutical Scientists (AAPS) in Arlington, VA, a professional scientific society, is recruiting a Community and Social Media Manager. The Community and Social Media Manager is responsible for the development and day-to-day operation of AAPS' online community, including both AAPS Communities and AAPS' official social media presence on various platforms. The Community and Social Media Manager is one of the most visible faces of AAPS' brand, interacting daily with members, leaders, and other users. The Community and Social Media Manager's primary responsibility is volunteer management, specifically supporting volunteers in leading their online communities on the AAPS Communities platform. In this capacity, the Community and Social Media Manager helps volunteers and member participants understand the technology and learn about best practices in community management. The Community and Social Media Manager is also responsible for monitoring AAPS' social media presence, building relationships with members who are active in social media, responding appropriately when AAPS is contacted in social media, and coordinating messaging released through social media with AAPS' marketing and communication campaigns.Essential Duties and ResponsibilitiesDevelop custom content and audience development and engagement plans for AAPS' online community;Develop AAPS' community strategy in light of the organization's strategic plan and community-development priorities;Implement and lead audience engagement for AAPS' online community and social media accounts;Provide community technical support and customer service for volunteer leaders, members, and users;Monitor the health and behavior of the online community and AAPS' social media day-to-day;Respond appropriately to contacts made with AAPS through its social media presence;Recognize positive and scientific-focused messaging on social media that is made by AAPS members and partners;Identify opportunities for new programming as well as threats to the community's well-being and AAPS' brand;Recommend and implement tactics within the AAPS communities to support membership and community development;Recommend and develop engagement within the AAPS communities to support programs and products, and coordinate this engagement with other marketing and communication plans;Collect, analyze, and share data about AAPS' communities with relevant stakeholders;Train and assist volunteer leaders, members, and staff in using the communities, AAPS app, and social media through presentations and online resources;Liaison with AAPS' community consultant for best practices and to troubleshoot technical problems;Provide guidance to AAPS community volunteers on AAPS policies and procedures;Oversee community volunteer recruitment, appointment, and training; andAssist leaders with developing and deploying new communities and with re-establishing inactive communitiesPandoLogic. Keywords: Social Media Manager, Location: Arlington, VA - 22201

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