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Communications Associate

Employer
Center for Science in the Public Interest
Location
Washington, DC
Closing date
Dec 1, 2020
The Center for Science in the Public Interest (CSPI) works to improve the food environment for all Americans. CSPI has led efforts to win passage of many state and local policies to improve school food, remove sugary drinks from childrens menus, and require calorie labeling on chain restaurant menus.National policy successes include the Nutrition Labeling and Education Act, the Healthy, Hunger-Free Kids Act (to improve school food), the Food Safety Modernization Act, and the Food Allergen Consumer Protection Act.Unhealthy food and beverages are the leading contributors to death in the United States, contributing to over 600,000 premature deaths each year, primarily through heart disease, cancer, type 2 diabetes, and stroke.The typical American diet is low in fruit, vegetables and whole grains and too high in sugar-sweetened beverages, red and processed meat, full-fat dairy, refined grains, sodium, and saturated fat.In particular, the ubiquity, amounts, and aggressive promotion of sugary drinks and unhealthy food in the food supply are hazardous to the publics health.The Communications Associate is a key member of a dynamic cross-department team creating and developing high impact communication and marketing campaigns to generate support for priority issues on traditional, digital, and paid media platforms.The Communications Associate supports issue teams to mobilize our advocates, coalition partners, and the public to support national, state and local policies and corporate campaigns to improve the US food system.The work will especially include initiatives to support historically under-resourced communities that experience health disparities and are disproportionately targeted by unhealthy beverage and food marketing.This position reports to the Policy Communications Director, and is available either in CSPIs Washington, DC office or remotely.Essential Duties and ResponsibilitiesSupport the policy communications team in developing and implementing integrated, comprehensive communications strategies for legislative, advocacy and corporate campaigns through external communications, content development and media outreach.Write and edit communications, campaign materials including advocacy and marketing emails, fact sheets, website content and press materials.Assist with media outreach including building press lists, monitoring coverage and trends for CSPI and grantees, and engaging with local and state media outlets.Develop strategy for CSPIs blog, including managing operations, and writing and editing blog posts in coordination with Policy team.Manage and coordinate advocacy emails, action alerts and marketing emails across departments to ensure efficient and effective deployment, targeting audiences and maximizing engagements.Assist with website strategy and posting.Manage various communications and advocacy projects across departments.Assist in developing impactful digital and print assets to promote campaigns and events, including graphics, infographics, photographs, videos, and audio products in coordination with Strategic Communications Associate.Assist with execution of social media marketing in coordination with Digital Communications Associate.Support other communications functions as required.QualificationsThe ideal candidate would possess:Demonstrated experience in communications or outreach/advocacy.Experienced in public relations, media outreach and/or grassroots engagement.Excellent writing and editing skills, including ability to distill science, health and policy information to produce high-quality written materials for various audiences.Excellent oral communication and interpersonal skills.Commitment to advancing diversity, equity, and inclusion at the intersection of public health and social justice and ability to promote it throughout the work.Ability to work as part of a cross-disciplinary team in a collegial manner.Knowledge of email marketing, list building and drip campaigns to elevate engagement.Knowledge of website management and online content development.Knowledge of graphic and audio creation and editing tools such as Adobe Creative Suite a plus.Knowledge of digital advertising.Interest and commitment to CSPIs work and missionAbility to adapt to a fast-paced environment and changing policy landscape.

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