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Marketing Manager

Employer
American Institute of Aeronautics and Astronautics
Location
Hamilton, VA
Closing date
Oct 29, 2020
The American Institute of Aeronautics and Astronautics is seeking an experienced Marketing Manager who will be responsible for: Developing and executing internal and external marketing strategies that leverage market research and historical data to support the success of AIAA Managing and implementing annual marketing plans for AIAA programs, events/forums, public policy, and awards and recognition Full accountability for the development, proofing, and fulfillment processes of collateral with graphic design, print production, and project managers Developing regular analytics reports, and using data to improve success of assigned projects Accountability: Develop and execute marketing plans, promotion schedules, and program budgets Conduct competitive research that informs the positioning of AIAA products and programs Work closely with team members and content providers to promote the AIAA brand and improve the integration of AIAA's marketing and communications efforts across assigned projects Craft compelling and grammatically accurate promotional copy Ensure Institute messaging and branding are used consistently in marketing messaging Create queries and lists through the Institute's association management system Position Dimensions: Produce all work consistent with AIAA branding and style guide Ensure projects achieve the desired results and are completed in a timely manner and within budget Work with multiple cross-functional teams (ie Design, Communications, IT, etc.) to assist with project and budget management Minimal travel required. PandoLogic. Keywords: Marketing Manager, Location: Hamilton, VA - 20158

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