Marketing and Event Specialist
Organization Overview The National Contract Management Association is the world's leading professional resource for contract management professionals. With over 18,000 members in government and commercial industries, NCMA is dedicated to the professional growth and educational advancement of procurement and acquisition personnel worldwide. With three highly respected industry certifications and three highly successful conferences each year, NCMA strives to serve and inform the profession and offer opportunities for the open exchange of ideas in neutral forums. This is an exciting time to join our team; externally you will help guide NCMA forward for the next generation of contract management professionals while internally you will be seen as a go-to resource for one of NCMA's most recognizable benefits. Duties & Responsibilities: Primary responsibility: plan, produce, and oversee execution of marketing and communications plan activities including integrated marketing plans for NCMA's three major National events including: social media, online ads and retargeting, direct mail, email, website, and collateral materials for both member and nonmember lead list. Secondary responsibility: oversee and assist with organization and coordination of event production (AV/video). Including scripting for brand, run of show and production cohesiveness. Marketing duties: Ideal candidate will be responsible for planning, developing, producing, and delivering event marketing and communications materials Work with NCMA's design vendor to develop and utilize graphic assets for each event, including logos, signage, video, and presentations Develop and oversee the event communications calendar to ensure timely execution of programs Analyze marketing and communications programs and make recommendations to adjust strategy and tactics to increase effectiveness Participate in budget development and support budget management Use independent judgment to execute marketing and communications plan Prepare written materials including some marketing copy, business communications, reports, and presentation scripts Write and distribute press releases as necessary Be responsible for ensuring accuracy in information and proofreading Maintain relationships with key sponsors, exhibitors, vendors, and partners while managing the marketing deliverables associated with each group in accordance to any agreed upon contract. Events duties: Assist with overall management of on-site production, including, but not limited to: Conduct research, make site visits, and identify branding opportunities where applicable Execute scripting opportunities from the NCMA brand perspective. Ensure day of script(s) is/are one voice. Keep messaging on track. Serve as creative liaison to Meetings and Events Director for main stage execution, lighting and intro/exit music for speakers. Propose new ideas to improve the event planning and implementation process Qualifications & Requirements: Bachelor's degree required, focus in marketing, communications, or public relations preferred. 3-5 years' experience in event marketing and/or planning Association management experience preferred, but not required. Strong working knowledge of Microsoft Office (Outlook, Word, Excel, and PowerPoint). Website design, web editing (WYSISYG editor), and/or XML/HTML experience preferred. Experience with Cvent preferred. Working knowledge and experience in database administration/management preferred. Strong working knowledge of social media outlets and scheduling applications (ex. Twitter, HootSuite, LinkedIn, etc.). Project management skills, including the ability to lead projects requiring collaboration with other departments/staff. Strong attention to detail. Discretion with sensitive business and financial information. Ability to work independently and as part of a collaborative team. Experience in managing multiple tasks within aggressive deadlines. Must have strong communication skills, both verbal and written. Demonstrated ability to communicate effectively with all levels of people (C-level to students). Working knowledge and experience with Adobe Photoshop and/or InDesign a plus. What's Attractive to the Candidate? We have a strong leadership team and respectful, collegial staff who are dedicated to NCMA, and work as a team to serve our members. We are financially stable and poised for significant growth. While we take pride in our work, this job won't consume your life. You can work a steady schedule - without night and weekend chaos other than during major events. Work from home one day per week after 6 month probation period We offer competitive compensation and excellent benefits. Work Schedule: Monday through Friday, 8:30am - 5:00pm local time Travel: up to 20% ( Some weekends required (World Congress, GCMS and Subcon) Work Environment: Business office Noise level is usually moderate Must be able to lift up to 35lbs Salary Range Commensurate with education and experience This position description should not be construed to imply that the requirements are the sole standards for the position. Incumbents are expected to perform all other duties as required.