RFP for Developing a Global Marketing Strategy
The Institute of International Education (IIE) is accepting proposals from qualified agencies to develop a global marketing strategy and creative assets.
IIE is a non-profit international education corporation promoting educational exchange programs around the world. Through a cooperative agreement with the U.S. State Department, IIE administers the EducationUSA program, which will be the focus of this global marketing strategy.
EducationUSA promotes U.S. higher education to international students through a network of global advising centers in addition to helping the U.S. higher education community with international student recruitment. For more information about EducationUSA, visit https://educationusa.state.gov.
For details about this project and instructions on submitting a proposal, you can view the full RFP on the IIE website at: https://www.iie.org/Work-With-Us/Subawards-Procurements/Solicitations-for-Goods-and-Services . Please be sure to reference the RFP titled, "RFP for Developing an Initial Global Marketing Strategy". The deadline to submit proposals is October 23, 2019.