Membership Manager

Employer
National Association of Landscape Professionals
Location
Annandale, VA
Posted
Aug 19, 2019
Closes
Aug 23, 2019
Ref
286202633
Function
Management
Hours
Full Time
The National Association of Landscape Professionals (NALP), the national trade association representing nearly 100,000 landscape industry professionals in the United States, Canada and overseas is seeking a Membership Manager. This role is critical for the success of NALP as our members are at the core of everything we do. The successful candidate will possess exceptional skills in member recruitment, retention, and engagement, and should excel at interpersonal relationship development. A successful candidate should possess analytical and problem solving skills, a great attitude, and the ability work in a fast-paced and highly collaborative environment. ESSENTIAL DUTIES AND RESPONSIBILITIES Membership Growth, Retention, and Engagement Manage aspects of overall NALP recruitment and retention efforts including (but not limited to):Conducts recruitment/engagement/renewal calling campaignsRecruitment/outbound sales calls - approximately 50 calls per weekGenerate ideas for new recruitment and engagement outreach and campaignsMembership marketing content creation for membership letters, emails, website content, and materialsAssists with coordination and production of marketing campaigns, as necessaryWork with marketing department as necessary (content discovery, website, member benefits marketing, etc.)Assists with answering incoming calls, answering questions, and filtering inquiries to appropriate staff membersAssists with customer service functions including log in credentials, benefit information, website navigation, program and event information, certification programs, and other inbound membership inquires in a helpful, timely and courteous mannerManages, facilitates, and participates in external social media conversations about the industry including company LinkedIn discussion groups, Houzz profile/updates, Facebook, and other public discussion boards Database, Reporting, and OperationsFollow-up on declined credit card payments, balance dues, or other membership-related payment issuesRun, analyze, and provide weekly/monthly/other membership reports to CEO, VPs, Director of Membership, and othersProcess payments and information updates for renewal, new and reinstated membershipUpdate member records with changes/revisions as requestedMaintains accuracy of database records, including contact information, company rosters, managing duplicates and merging records, preferences, etc.Work with Database Operations department as necessary (database updates and clean-up, testing, website reorganization team, etc.)Assists with reports for the membership department and upon request for other departmentsExecutes portions of monthly renewal billing and messagingTravels to industry shows/conferences and serves as representative for the association, when necessaryManages the annual Young Professionals reception, including working with event staff and Young Professionals Committee, marketing of event, determining content, script, and management of logisticsUnderstanding of all membership benefits, programs, and events QUALIFICATIONS Bachelor's Degree in Communications, Marketing, or Business preferred and 3-5 years related experience.Ability to speak, write, and translate between both English and Spanish fluently preferred, but not mandatory.Ability to anticipate and solve practical problems and resolve issuesStrong customer service and sales skillsStrong organizational skills and attention to detailIntermediate to advanced Microsoft Office Suite experience requiredDatabase experience required (iMIS preferred)

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