Leasing and Marketing Professional

Lincoln Property Company
Baltimore, MD
Jul 15, 2019
Jul 17, 2019
Full Time
Leasing and Marketing Professional Federal Hill Baltimore MDPosition OverviewUsually the first person anyone will meet when interacting with a community, the main job functions of the Leasing and Marketing Professional are to effectively lease and market apartments and assist with resident, vendor and employee relations. Customer Service is a key part of this position in addition to teamwork.Support RelationshipThe Leasing and Marketing Professional will report directly to the Leasing and Marketing Manager, if applicable, and ultimately the Business Manager regardless.QualificationsEnjoys meeting new people, sales and problem solvingMust have at least a high school diploma (college hours or industry accreditations preferred)Must have a basic understanding of math and be able (or learn) to read a resident ledgerMust have clear understanding or be willing to learn computer skills, basic online marketing and social mediaMust be willing to work flexible hours/daysMust have a current, valid driver's licenseMust be willing to work weekendsBe dedicated to excellent customer service and teamwork skillsMust have excellent communication skills with team and Business ManagerMust be able to tour community with clients, to include walking the community and climbing stairsShould be active in the community and comfortable with (or willingness to learn and perform) Community OutreachB2B ("Business-to-Business") Relationship marketing effortsJob ResponsibilitiesThe following outlines the complete job description of the Leasing and Marketing Professional.Leasing ApartmentsEnsure that community, model and amenity appearances sparkle and shine, working with team. Perform morning duties to prepare touring areas as designated by Business Manager, such as preparing/refilling refreshments.Positively greet and acknowledge everyone who walks through the door.Obtain client needs, and qualify them based upon outlined criteria, in compliance with Fair Housing Laws and LPC's non-discriminatory leasing policy.Tour apartments with client(s), discuss all benefits of the apartment community and each apartment shown.Tour model apartment on every tour, highlighting the differences if the desired floor plan is not available to tour in addition to model tour.Explain to the client(s) in detail LPC application criteria and lease contract.Assure application is processed in a timely manner through the property supported database.Use community iPad leasing tablet, if applicable, as a sales and community outreach tool, using it to actively engage guests during the community tour.Type leases, enter leasing and traffic information on computer as necessary.Type weekly, monthly and/or special reports as designated by Leasing and Marketing Manager or Business Manager.Receive deposit and rent money, and handle appropriately according to LPC policy.Prior to a new move-in, walk resident's future apartment home to ensure cleanliness and readiness.Understand and process resident transfers.Become familiar with competitive properties in the area and local submarket.Become familiar with and adhere to all LPC policies and procedures, as well as the names and locations of other LPC communities.Resident RelationsComplete all service requests from residents using proper forms and/or software. Communicate clearly to the maintenance staff.Acknowledge and assist residents with a positive and friendly tone.Consult with Business Manager if a policy exception is needed (which ultimately will require written RPM approval).Actively build positive and professional relationships with residents and deliver impeccable customer service.Assist in the planning, coordinating and hosting of resident events.Community MarketingAssist team and Regional Marketing Director to create and/or implement the Community Marketing Plan.Assist in the creation and implementation of a monthly marketing calendar.Work with team to respond and work with Resident Surveys and applicable program (ie Ellis Resident Surveys or Kingsley CORE Survey Program).Work with team to respond positively to ALL online community reviews, using Chatmeter for new review alerts.Work with team to actively post on community social pages such as Facebook, Google Plus and Instagram pages (etc) as directed by Regional Marketing Director.Maintain Corporate Advantage Program, working with Regional Marketing Director.Review online community web presence such as ILS (Internet Listing Services), ensuring accuracy and positive online appeal as a whole (Phone numbers, listed community policies, etc).Coordinate additional advertising efforts such as Craigslist as directed by the Leasing & Marketing Manager or Business Manager.Performing ongoing Community OutreachB2B Relationship Marketing Program with local businesses, tracking on a monthly basis.Perform market studies as designated by Business Manager.Shop competitive properties in submarket at least once per year.Ensure collateral (brochures, business cards) are in good stock and have attractive appearance.Use Web2Print Social, if applicable, for collateral reordering and ongoing e-flyers pending order approval from Business Manager.Employee RelationsAssist Leasing and Marketing Manager as needed, included but not limited to: leasing and community paperwork, touring community, vacancy issues, and policy compliance.Take on responsibilities of the Leasing and Marketing Manager if they are unavailable.Work with other employees to maintain a successfully-run community.Maintain a professional attitude and appearance at all times.Work with all employees to foster the LPC team spirit.Lincoln Property Company is looking for an outgoing, friendly, goal oriented individual with a drive to succeed. The Concierge is responsible for providing professional service at all times and act as liaison between residents and property staff. Successful candidates will create a comfortable atmosphere and stress-free environment to residents and their guests by delivering remarkable customer service. Candidates must also have the ability to plan, organize or manage multiple responsibilities effectively with speed and accuracy, greet all residents in a warm professional manner, maintain a warm and friendly demeanor at all times, maintain high standards of personal appearance and grooming.ResponsibilitiesManage the front desk and office areaPlan/attend Resident eventsFollow up with residentsProvide miscellaneous services and information to residents at their request, as well as assisting prospective residents, vendors, contractors and visitors as needed.Conduct yourself in a manner representative of the quality of our product. You will be a primary contact between the residents, prospective resident and the company.Promote positive and proactive resident relations by working to make the living experience the highest quality.Respond to complaints, follow-up on work orders, and handle general customer service needs of the property. Responsible for collecting rent and other payments/depositsAccept and disburse Resident packagesQualificationsEDUCATION: A high school education or equivalent is required. A college degree or equivalent is preferred.Other ConsiderationsWorking knowledge of Word, Excel as well as Internet Explorer. Additional knowledge and comfort with Windows XP preferredExcellent interpersonal, motivational, writing, management and leadership skillsProficient in mathOutgoing, friendly personalityGood organizational skills, follow-up and follow throughUnderstanding and experience with a wide range of property management/accounting softwareMarketing and budgeting experienceAbility to handle multiple tasks at one timeExceptional communication, customer service and people skillsSelf-motivated; can work independently Detail-orientedBasic typing and computer skills including ability to find information on the Internet

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