Digital Marketing Strategist

Employer
The BOSS Group
Location
Vienna, VA
Posted
Jan 14, 2019
Closes
Jan 16, 2019
Function
Accountant, IT
Hours
Full Time
Our client is seeking a Digital Marketing Strategist to join their team for a 6 month temporary hire opportunity, located in Vienna,VA. This role will be leading the strategy for all digital channels. Digital Marketing Strategist Responsibilities: Communication of outcomes of product and brand meetings - including goals, objectives and campaign plans, to Digital & Social Marketing team (web, mobile, social media, search, and email teams) Ideation and coordination of web, mobile, email, social media, search, and email support of Business Unit goals and objectives Leveraging analysis of web, mobile, email, social media, search, and email performance and channel expert input for future strategies and tactics Leading select non-product campaign initiatives, including writing and presentation of campaign briefs and playbooks Digital Marketing Strategist Requirements: Leadership role on integrated projects Marketing agency experience/juggling multiple priorities, business goals, projects at once. Thrive in a fast paced environment Hands on experience with web, mobile, social media, search and email strategy with understanding of best practices (ideally actually responsible for the deployment or creation of campaigns cross-channel at some point) Major contributor to web, mobile, social, search and email strategy Experience formulating performance and customer insights from analytics and presenting to stakeholders Experience with identifying marketing segments or personas and delivering custom content to each Hands on experience in Google Analytics, Omniture/Adobe Analytics or similar analytic tools Job ID:313549LW PandoLogic. Keywords: Marketing Strategist, Location: Vienna, VA - 22180

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