Director of Sales & Marketing

Fairfax, VA
Jul 05, 2018
Jul 19, 2018
Executive, Director
Full Time
The company has championed quality of life in senior care for more than 30 years. Studies the market and creates a dynamic, successful Marketing Plan Develops the marketing and sales budget Develops strategy for each prospect from initial inquiry through the final decision Nurturing lead sources​- Organizing strategic marketing events on site to promote the Story Builds customer focused relationships by advancing the opportunity through the sales proceess and gaining customer commitment Strives to meet or exceed targeted occupancy and sales​- Delivering other creative tactics to convert leads to move-ins​- Training new team members as they gain experience on the sales team​- Reinforce the community's brand reputation and achieve maximum occupancy goals Demonstrates a strong understanding of the senior care market and  niche in that market, especially the local competitive environment Understandsa and manages the department budget to include labor and other expenses and its impact on the community's bottom line Overall management of the department, including but not limited to: recruiting, hiring, training, coaching, monitoring and disciplining Bachelor's Degree preferred Two (2) years supervisory/management experience to include hiring staff, coaching, performance management and daily operations supervision Successful marketing and sales experience​- Ability to leverage technology Superlative communication and interpersonal skills Demonstrate good judgement, time management, problem solving and decision making skills Passion for seniors Previous experience with health care admissions, or in an independent / assisted living setting, is preferred Ability to identify and build relationships within the local area that drives business into the community Ability to handle multiple priorities effectively Proficiency in computer skills, Microsoft Office & the ability to learn new applications Excellent written and verbal skills for effective communication and the ability to facilitate small group presentations Ability to work weekends, evenings and flexible hours

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