Director of Sales & Marketing

Leesburg, VA
Jul 02, 2018
Jul 16, 2018
Executive, Director
Full Time
Goodall Brazier are recruiting for a Director of Sales & Marketing to be responsible for fulfilling leasing and move in goals at a beautiful assisted living community in Virginia. Maintains a positive image of the community with referral sources, residents, and staff personnel. Supervises the sales and marketing personnel at the community. Success in this role is measured by: * Meeting or exceeding budgeted financial results through effective sales efforts and expense control * High degree of resident, family and employee satisfaction and engagement * Excellent outcomes in resident and employee safety and state regulatory surveys Key Duties and Responsibilities * Schedule, organize and conduct tours with prospective residents of assisted and independent living and memory care * Responds and follow-up with to all walk-ins, phone ins, mail-ins timely and appropriately * Create, plan and implement with Sales and Marketing Team and Program Director events to bring in prospective residents such as but not limited to: seminars, speakers, themed events, and family nights * Develop and maintain a good working relationship with residents, families and professional providers of care * Maintains a working knowledge of all software programs * Participates in weekend call coverage in Manager Rotation * Manage move ins and move outs to achieve maximum revenue * Works closely with the Executive Director and Regional Director of Sales in development and implementation of the quarterly marketing plan * Create and implement a strong community outreach program * Media and Marketing Planning Implementation * Meet all expectations of occupancy and budget * Keeps Executive Director informed of all sales activity daily * Communicates any special needs of the incoming resident to the appropriate personnel * Assure that staff investigates every alternative before closing a lead * Keeps informed of all trends, developments, concepts and techniques in his/her field that affect product * Understand the need of the senior and the aging process Maintain and work an active, meaningful waitlist * Plan and implement special events monthly which prospects attend * Update competitive analysis quarterly * Maintain confidentiality of all pertinent information * Possesses strong organizational skills and ability to multi-task and meet deadlines * Interacts professionally and effectively with all levels of the organization, residents, family members etc. * Bachelor's degree * Minimum of 1 years' previous sales/admission experience in senior living/hospitality. Strong communication skills. For more information please call us on 0113 367 1200 or email us at, 0113 367 1200 Apply Online

Similar jobs