Digital Technology Director

Freedom Partners Shared Services
Arlington, VA
May 17, 2018
May 21, 2018
Executive, Director
Full Time
US-VA-ArlingtonID 2017-2360Category DigitalType Regular Full-TimeOverviewIn Pursuit Of is seeking a Digital Technology Director to lead services across a portfolio of grassroots and advocacy client accounts. The Director will provide strategic guidance and data-driven recommendations for digital marketing and communications campaigns that persuade influential audiences, increase activist engagement, and win policy victories that advance a free and open society.ABOUT US In Pursuit Of is a full-service communications and marketing capability that drives ideas and shapes debates in pursuit of a free and open society. Our mission-driven partnerships advance policy, political, and cultural change that enable people to improve their lives.We are looking for colleagues committed to advancing our mission with energy, commitment, and passion for what they do. OUR VALUESWorking at In Pursuit Of is different from many other organizations. We have a relentless commitment to culture based on a business philosophy called Market Based Management ? (MBM ? ). MBM? prepares individuals to innovate, improve, and transform while fostering a healthy, growing organization that creates long-term value for its clients and supporters and fulfillment for its employees. Ten Guiding Principles that encourage principled thought and action form the MBM? culture: Integrity, Compliance, Value Creation, Principled Entrepreneurship, Customer Focus, Knowledge, Change, Humility, Respect, and Fulfillment. ResponsibilitiesLead the digital technology team, which is responsible for website development, SEO, UX testing and design, analytics, and content marketing platforms, and email marketing.Provide strategic insight and guidance on digital marketing initiatives, making data-driven recommendations to optimize and improve ROI.Track and manage timelines, deliverables, and implementation for digital campaigns across internal and external teams. Coordinate the production, development, and maintenance of new and existing website projects, and identify opportunities to reduce reliance on external vendors.Ensure that best practices are upheld for web development and email marketing, providing the best possible products and results for all client accounts.Support low-dollar digital fundraising efforts through improving and optimizing website functionality, structured testing, and providing strategic counsel.Regularly explore and pursue new digital ideas, testing small and measuring success. QualificationsEducationBachelor's degree required.Experience:8 or more years of experience in digital marketing, communications, or technology roles; including 4 or more years of direct experience with team management responsibilities.Must have a deep understanding of email marketing, website development, and familiarity with all aspects of digital, core marketing principles, and analytics.Hill, campaign, agency, or issue advocacy experience strongly preferred.Track record of successful management experience in directing, training, and recruiting personnel, and with key skills including strategic planning and implementation, project management, and budgeting.Skills and Requirements:Proven experience with digital marketing, including a deep understanding of best practices, innovated tactics, measurement tools, and technological platforms.Hands on experience with email marketing and CRM platforms, and a proven record of working on website development projects.Strong analytical skills and familiarity with Google Analytics, Facebook Insights, and other related tools.Experience working in a fast paced, results-drive, high performance culture, with a willingness to work hours required and a commitment to getting the job done.Excellent interpersonal and ability to engage and lead people and projects across teams and client account, delivering quality and timely results.Proven ability to identify innovative methods to advance direct response and persuasion-based marketing through digital technology.Ability to take initiative, and work independently and collaboratively, in a fast-paced environment while integrating a high degree of attention to detail and organizationExhibits a dedication to economic freedom, interest in public policy, and a passion for consumer marketing and communications.EEO/M/F/D/VPM18 PI102060347