Director, Marketing & Partnership (m/f)

Silver Spring, MD
May 11, 2018
May 21, 2018
Executive, Director
Full Time
The company operates within the Media industry. Create and manage campaigns, promotion and tools for distribution partners Foster and cultivate key partner relationships to ensure strategic engagement and strong relationship management and create new opportunities to add network value. Work closely with the VP of Content Distribution & Marketing - Marketing & Partnerships to shape and execute a strong strategy to drive value, deliver informed partnership opportunities, and build a metrics-based value proposition. Be familiar with contractual terms and marketing deliverables to ensure compliance. Understand the key business drivers and objectives for our partners, and develop partnership solutions leveraging our expertise and content. Continually seek to deepen integrations, and identify additional areas of collaboration. Continuously identify and evaluate key digital marketplace TVE trends to inform marketing strategies. Lead regular communication and activities with clients. Establish regular cadence of emails, calls, and in-person meetings to build strong and productive relationships. Monitor partnership activations to ensure they happen in a timely manner; continually encourage deeper integrations by offering up ideas and proposals. Thorough understanding of the competitive marketplace and up-to-date on industry trends, emerging technologies, and other critical business issues. Manage all key relationships with selected vendors and/or agencies Coordinate flawlessly across all key internal departments Collaborate with colleagues in content, creative, and demand generation (affiliate, email, social media) to develop annual partnership marketing plan Work closely with CDM Sales team on to develop strategies and tool which drive and/or maintain subscriber goals, as needed Engage internal stakeholders to meet partner needs, including developing best practices partnerships and campaigns and identifying meaningful new use cases for network content. Ability to manipulate and pull data from 3rd party analytics tools/dashboards (eg, comScore, SNL Kagan, Nielsen, Medea etc.) to provide performance reports on weekly, monthly and ad hoc basis  7+ years relevant experience, including marketing, business development, channel marketing, and/or project management. Quick study. Knowledge and passion regarding media landscape, including distribution and business models Ability to project manage/prioritize multiple projects simultaneously Meticulous attention to detail, strong organization skills, and follow through A strong track record of strategic relationship and project management Strategic and creative thinker with strong analytical skills. Proven track record of identifying opportunities to advance/transform the business Has demonstrated collaborative thinking and creative solutions Excellent communication skills, both written and verbal Strong presentation skills Solid PowerPoint and Excel skill Bachelor's degree in related field or an equivalent combination of skills, training and hands-on experience MBA/MA is a plus Must have the legal right to work in the United States Collaborative team member who creates a positive, supportive culture with other departments Trustworthy, strong work ethic and impeccable reputation Tenacious, self-starter, resourceful, and is willing to get into the trenches Disciplined, organized with a blend of big picture mind-set and detail-orientation Great sense of humor - even when meeting tough deadlines