Director, Marketing Operations

Sunrise Senior Living
Mclean, VA
Mar 14, 2018
Mar 15, 2018
Executive, Director
Full Time
Sunrise Senior Living has championed quality of life in senior care for more than 30 years. We believe team members are our greatest resource and are looking for people who share our commitment to provide quality care for seniors and their families. It's no surprise that many of the world's leading experts in Senior Living entrust their career to Sunrise. At Sunrise, you will? Make a Difference Every Day We are passionate about our mission - to champion quality of life for all seniors. We deliver high-quality care with a personal touch and encourage our residents to enjoy life to the fullest. Be Part of a Uniquely Supportive Community The care-focused environment we create for residents extends to our team members. We offer programs, rewards, and benefits to help you live your best. Ignite Your Potential We believe potential has no limits. We offer best-in-class leadership development programs designed to grow our leaders. We are committed to helping our team members achieve their career goals.Sunrise Senior Living has an immediate need for a Director, Marketing Operations, to work out of our Corporate Office in McLean, VA. This position will be responsible for the planning, management and execution of strategic marketing initiatives, and tracking enterprise-wide results for measuring effectiveness and ROI. This role requires a highly strategic and analytical skillset, with a desire to seek solutions with persistence, thoroughness and flexibility. The selected candidate will collaborate and coordinate with a number of internal partners including all areas of Marketing, Business Analytics, Sales, Technology, Asset Management, Budget, Customer Experience and Operations teams., * Set the strategy and manages implementation and tracking for the company's enterprise marketing automation system * Develops departmental processes and procedures for marketing performance reporting and attribution * Leverage data and analytics from multiple sources to help identify opportunities for marketing optimization * Responsible for marketing performance benchmarking and measurement, strategic planning guidance and execution, competitive intelligence, budgeting, and process development * Develop strong working relationships with subject-matter experts in the business as well as both internal and external partners; executing on opportunities to bring continuous improvement practices into daily routines * Identify new opportunities for technologies, workflow improvement and innovation* Minimum 7 years business management experience; 5+ years in marketing, finance or business analytics * Bachelor's degree in related field or an equivalent combination of skills, training and hands-on experience * Must possess strong project management, communication, and leadership skills including producing quality deliverables under tight deadlines, driving deliverables to completion through other people without direct supervisory responsibility * Strong Microsoft Excel skills with ability to use query and report generation tools * Ability to comprehend, analyze and interpret raw data and the ability to accurately explain that data in verbal and written communication * Ability to translate data into insightful, compelling, graphical reports for delivery to management * Advanced-level Microsoft Excel, Word, Outlook, PowerPoint user proficiency * Strong written and verbal communication skills with the ability to clearly articulate to audiences at all levels * Trust-based relationship builder with proven ability to influence executive stakeholders and peers * Ability to effectively present information to senior and executive level management * Strong work ethic and adaptability are a must Sunrise maintains a drug-free work environment and all offers of employment with Sunrise are conditioned on submitting to and successfully completing and passing a drug and alcohol test.