Senior Communications Specialist

McLean, Virginia
$35.00 - $40.00 per hour
Jan 25, 2018
Mar 01, 2018

Job Summary/Company:
Sparks Group has partnered with a top employer in the DC Metro area to find a Senior Communications Specialist to lead large scale consumer Public Relations (PR) campaigns across multiple product lines. 


  • Create and implement external communications plans highlighting products, tools and services that will drive results
  • Draft communications materials to such as strategic plans, press releases, media alerts, speeches, social media content 
  • Execute media outreach, using key contacts and managing relationships to ensure media coverage in variety of national and regional outlets
  • Measure and evaluate program results and communicate findings 
  • Lead strategic programming cross functionally for identification, content development and paid strategy
  • Work to advance communications strategy to external partners and staff within all 
  • Manage agency partners and vendors
  • Additional responsibilities as assigned

Qualifications/Background Profile:

  • At least 5 years of Public Relations (PR) experience ideally for a large consumer brand
  • Bachelor's degree or equivalent relevant experience 
  • Strong written and verbal communication skills (portfolio or writing sample will be required)
  • Experience using traditional and marketing techniques to leverage them for executing successful integrated PR campaigns
  • Knowledge in analyzing PR results and insights 
  • Ability to manage multiple projects and deadlines
  • Outstanding presentation skills
  • 2 years of experience with digital marketing preferred 

Qualified candidates should send their resume to Sparks Group for additional details. Please note resume must include a valid email address in order to be considered. 

We look forward to discussing your background, your current job search, and your potential career path with Sparks Group!