Marketing Director

Reston, VA
Oct 12, 2017
Oct 25, 2017
Executive, Director
Full Time
* Develops, recommends and implements the organizational marketing strategies inclusive of branding, thought leadership development, market research and segmentation, messaging, communications, and promotions. * Collaborates across key PIR functions to plan go-to-market models and drive targeted programs. * Directs strategy and tactics to support messaging through all communication mediums, web properties, social channels, programs and event forums. * Defines and manages budget, marketing team and expert resources to deliver on plan. * Engages and educates the market and organization on PIR value proposition and solutions to drive growth. We're looking for a Marketing Leader to play a transformational role in the growth of our organization. This seasoned marketing professional will develop and execute on a marketing strategy, a detailed marketing plan, programs and initiatives that build awareness for Public Interest Registry's products and solutions, organizational mission and industry thought leadership position. The ideal candidate will be a collaborative team player with experience and capability to define the marketing mix that aligns to achieve business goals, who can drive all activities that capitalize on key partnerships, channel relationships and new market opportunities while consistently evaluating performance metrics., * BA/BS in Marketing, Business, Communications or equivalent * 10+ years successful experience in Marketing, PR and Communications in global technology focused organizations including B2B and B2C experience. * Channel partner and product marketing experience desired. * Experience with non profits or non governmental organizations a plus. * Ability to grasp the dynamics of the domain industry, its ecosystem, key issues and opportunities as well as other potential adjacent markets. * Flexible, cause-driven team environment. * Highly competitive compensation and benefits. * Combination of industry expert team, global access and substantive resources to drive mission.

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