Social Media Marketing Specialist
Job DescriptionWe are looking for a qualified Social Media and Content Marketing Specialist to join our team. You will develop and implement a comprehensive social media strategy to increase brand awareness, web traffic, and engagement for our clients.You will be responsible for creating, improving and maintaining content to achieve clients business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.Our ideal candidate is an experienced professional with demonstrable creative writing skills. As a Social Media and Content Marketing Specialist, you should perform well under deadlines and be detail-oriented. You should be able to develop engaging content to attract and retain customers.Responsibilities:Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.Generate, edit, publish and share daily content (original text, images or video or HTML) that builds meaningful connections and encourages community members to take action.Set up and optimize company pages within each platform to increase the visibility of client social content.Moderate user-generated content based on moderation policies.Create editorial calendars and syndication schedules.Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.Collaborate with other departments (client relations, web programming etc.) to implement client directives.Ongoing meetings and thoughtful conversations with account managers and clients to understand business models and the clients overall goals.Creatively navigate between different writing tasks for clients such as core website copy, blogs and news articles, social media posts, content for banners, product descriptions, case studies and whitepapers, print and brochure material, company bios and landing pages.Qualifications:Excellent overall writing skills in a number of different styles/tones.Impeccable spelling and grammar.A deep understanding of consumers and what motivates them online.Great research, organizational, and learning skills.Demonstrable social networking experience and social analytics tools knowledge.Adequate knowledge of web design, web development, CRO and SEO.Positive attitude, detail, and customer oriented with good multitasking and organizational ability.Must be able to work in a fast-paced environment and handle multiple projects and deadlines.Strategic, proactive, and creative thinking - always focusing on innovative, but measurable client solutions.We ProvideCompetitive SalaryRetirement Plan with Company ContributionCompany Profit BonusesEmployee DiscountsHealth, Dental, and Vision InsurancePaid VacationPaid HolidaysAward-winning, Dynamic, and Collaborative TeamMonthly Team EventsCompany Issued LaptopCreative Work Environment with Flexible SchedulesCasual Dress CodeContinued Learning OpportunitiesInternal TrainingIndustry CertificationsIndustry Membership & AssociationsWe AreCreative Thinkers - Our solutions are as unique as our clients challenges. Our team employs out-of-the-box thinking and imaginative solutions to meet our clients goals.Team Players - Collaboration is key; it always improves results. We collaborate with each other, our partners, outside vendors, and our clients.Champions - We respect and encourage our team every step of the way.Listeners - We ask questions and then we listen. We want to hear our clients goals and aspirations, not just assume them.Students - We have an insatiable appetite for learning. Cutting-edge technology, changing industry trends, new promotional products - we love it all and we spend a significant amount of our time learning about ways to increase efficiencies for our clients.Dream Chasers - Our team is ambitious and goal-oriented, so we never stop chasing our dreams. We want to provide the best service and best results to every client, every time.Builders - We grow and develop businesses through smart, efficient marketing strategies. We find ways to drive down your spend and increase ROI.Promise Keepers. - We dont just promise you the world. We deliver the world we said we would.Company DescriptionMillennium Marketing Solutions, an award-winning Baltimore-Washington area marketing agency, is looking for an experienced Digital and Search Marketing Specialist to help develop quality content and drive engagement for our clients. At Millennium, you will work with the areas best creative minds, digital experts, web programmers and marketing consultants. The successful candidate must be able to work independently, as well as thrive in a collaborative, team-oriented environment.