Senior Manager, Marketing and eCommerce - Americas Managed Hotels

Employer
Hilton Corporate
Location
Mclean, VA
Posted
Oct 12, 2017
Closes
Oct 16, 2017
Function
Management
Hours
Full Time
Can be based out of our Headquarters or one of our Regional Offices (flexible location within the Continental US) The Senior Manager of Marketing and eCommerce role will exist to focus 100% on driving commercial performance for Americas Managed Hotels. The Senior Manager will report to the Director of Marketing and eCommerce Americas Managed hotels with a dotted line to the Director of Marketing and eCommerce Park Hotels.What will I be doing?The Senior Manager of Marketing and eCommerce will drive multi-channel commercial performance results with the express purpose of achieving (1) the overall hotel and portfolio RevPAR Index goals, (2) the overall hotel and portfolio budget goals, (3) the hotel positioning and tactical Marketing plan, (4) individual hotel Marketing pull through from the Enterprise and Destination Marketing teams. The Senior Manager will address both Group and Transient demand generation, as well as asset and portfolio commercial performance and campaign result tracking.Other key priorities are listed below:Work very closely with the Americas Managed Revenue Management and Sales Directors in full commercial support of the SVPs for the Managed and Park portfolios Crucial to this role will be the ability to drive commercial result through direct and indirect commercial actionLeverage core Marketing skills, including but not limited to, reviewing and counseling on hotel positioning, Marketing Plan creation, hotel promotion and tactical Marketing planning and executionMust have a strategic vision and mindset to create opportunities from challenges Must have new ideas and the ability to execute small tests and operate with a very entrepreneurial mentality; leveraging Managed assets as eager test beds for innovative and cutting edge Marketing, Digital and eCommerce executionKey Competencies:Strategic planningTactical executionProject Management Strong commercial acumenCollaboration and effective communicationWhat are we looking for?To fulfill this role successfully, you must possess the following minimum qualifications and experience:BA/BS Bachelor's Degree A minimum of seven (7) years of professional experienceA minimum of five (5) years of Digital, Online, Media or eCommerce experience (SEO, Paid Search) with a minimum of one (1) year of experience at the manager level or aboveA minimum of five (5) years of experience working in the Hospitality and/or Travel industryA minimum of three (3) years of experience analyzing data and presenting findings to internal and/or external customersA minimum of two (2) years of managerial experience Ability to travel as requiredIt would be advantageous in this position for you to demonstrate the following capabilities and distinctions:MA/MS Master's Degree A minimum of ten (10) years of professional experience A minimum of six (6) years of experience working in a complex corporate environmentA minimum of six (6) years of managerial experience A minimum of five (5) years of experience working at a company(s) with a focus in Digital, Online, Media or eCommerce, including a minimum of three (3) years of experience in a management roleA minimum of five (5) years of experience analyzing data and presenting findings to internal and/or external customersEffective leadership and coaching skills with the ability to influence a collaborative team environmentExcellent strategic planning skillsInnovative, creative problem solving skillsWhat will it be like to work for Hilton?Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all! EOE/AA/Disabled/Veterans