Experiential Marketing Specialist

Location
Norfolk, VA
Posted
Sep 06, 2017
Closes
Sep 20, 2017
Function
Nurse
Industry
Healthcare
Hours
Full Time
Job Description:
Sentara Healthcare is currently seeking an Experiential Marketing Specialist to be based in Norfolk, VA.

This role develops and implements B2C and B2B experiential marketing strategies to reach and engage target segments in consumer venues, on-line forums and buzz marketing events (on-line and off-line) that generate new business and build the health system brand; incorporates traditional, social media and other digital marketing techniques to achieve high level integration across all channels; coordinates all aspects of events management including planning, staging, logistics, promotions, and vendors, among others; generates interest and engagement before events, traffic and buzz during and after; tracks the success and ROI of the execution

Education Level
Bachelor's Level Degree

Experience
Required: Marketing - 3 years, Public Relations - 3 years, Sales - 3 years

Preferred: None, unless noted in the “Other” section below

License
None, unless noted in the “Other” section below

Skills
Required: Mgmt of Financial Resources, Microsoft Office, Speaking, Time Management, Writing

Preferred: None, unless noted in the “Other” section below

Other
Requires travel. Use social media tools. Experience in social media, financial analysis, database management and promotion planning.

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