Media Relations Manager, Strategic Communications - Office of Public Affairs

Location
Washington D.C.
Posted
Jul 20, 2017
Closes
Aug 26, 2017
Hours
Full Time
Located in a historic neighborhood in the nation's capital, Georgetown offers rigorous academic programs, a global perspective, exciting ways to take advantage of Washington, D.C., and a commitment to social justice. Our community is a tight knit group of remarkable individuals interested in intellectual inquiry and making a difference in the world.

Requirements

Media Relations Manager, Strategic Communications - Office of Public Affairs

Georgetown University's Office of Strategic Communications, a division of the Office of Public Affairs, represents and promotes the university and its faculty, students, programs and policies to a variety of internal and external constituents. The office provides strategic communications consultation, media relations efforts and strategic Web communications on behalf of Georgetown University, its faculty, administrators, academic programs and staff, and coordinates activities to promote Georgetown officials and expertise to internal and external constituencies.

The Media Relations Manager promotes and protects Georgetown University through contact with media and related activities - including but not limited to development and execution of proactive and responsive press strategies; creation and production of multifaceted campaigns for Georgetown news, programming, research, campaigns, events and other University efforts. Based in Washington, D.C., the Medial Relations Manager has local, national and international impact in promoting and representing the faculty, research, students, policies and image of Georgetown University to the news media and external audiences; and creating, implementing, and managing proactive media relations efforts at Georgetown University.  Reporting to the Senior Director for Strategic Communications, the Media Relations Manager has duties that include but are not limited to:

Media Relations

  • Creates, implements, and manages proactive media relations programming to generate positive coverage for Georgetown in local, national and international press.
  • Directs a hometown news program to highlight student accomplishments, manages expert “news tips” online, provides regular analysis of university-wide media activities, serves on the University's emergency preparedness team, and designs proactive communications efforts for university priorities, such as research, interreligious dialogue and the Common Good.
  • Cultivates ideas and relationships - pitches ideas, research and events to media; handles inquiries from print, broadcast and online media outlets; develops on tight deadline internal communications support tools such as fact sheets and Q&A documents; seeks creative ways to cultivate relationships with key faculty researchers and the news media; and provides counsel and serve as spokesperson as designated.
  • Develops expertise related to media focused on topics and issues as assigned.
  • Through ongoing research, analysis and relationship cultivation provides guidance and/or direct assistance to colleagues on related public relations and communications strategies and efforts.
  • Manages and prioritizes daily media inquiries.

Strategic Comminutions coordination, client consultation and research:

  • Develops and story ideas, press releases, news advisories, and tip sheets.
  • Edits faculty op-eds and articles.
  • Curates experts lists and directories.
  • Works with colleagues in Office of Communications to integrate and coordinate media relations with online, internal and external communications efforts.
  • Contributes ideas for rich media and social media online content and, as assigned, writes online news stories.
  • Develops a strong working relationship with clients and a thorough understanding of their work in order to serve as their primary media relations liaison to the Office of Strategic Communications.
  • Develops strategies that reach beyond traditional print media to incorporate use of video, web, social media and other resources is a key element of the position.

                                                                                                                             

Special Projects

  • Manages and/or provides support on special projects for a variety of university-wide issues and internal projects specific to the Office of Strategic Communications as directed,
  • Manages rotating 24-hour on-call system for communications.
  • Participates in university Emergency Response Team, and updates media with university operating status during inclement weather,

Planning and Evaluation

  • Contributes to annual strategic communications plan for program areas.
  • Evaluates results quarterly and annually and report on progress toward media relations goals.

Requirements

  • Bachelor's degree, preferably in communication, public relations, journalism or a related field
  • Several years of media relations experience, with increasing responsibility and at least one year as a spokesperson
  • Excellent written and verbal communications skills
  • Sound news judgment, initiative, intellectual curiosity, and flexibility
  • A solid track record of media placements and proven ability to work collaboratively across organizational units to ensure consistency in communications

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Submission Guidelines:

Please note that in order to be considered an applicant for any position at Georgetown University you must submit a cover letter and resume  for each position of interest for which you believe you are qualified. These documents are not kept on file for future positions.

Need Assistance:

If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click here for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or ideaa@georgetown.edu.

Need some assistance with the application process? Please call 202-687-2500

EEO Statement:

Georgetown University is an Equal Opportunity/Affirmative Action Employer fully dedicated to achieving a diverse faculty and staff.  All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, religion, national origin, age, sex, disability status, protected veteran status, or any other characteristic protected by law.