Marketing Campaign Manager - Infrastructure Performance Management
DLT Solutions is a leading public sector technology company that represents some of the most recognized technology brands, as well as some of the fastest emerging software companies. DLT's market leadership is demonstrated through the company's ranking as #39 on the 2016 CRN Solution Provider 500, #56 on the 2016 Washington Technology Top 100, and #151 on the 2015 Bloomberg BGOV 200. As part of the DLT modern marketing engine, the ideal team member for this position is someone with a bachelor's degree in marketing, business or communications with a minimum of 5 years professional marketing or communications experience who is looking to build a marketing career in the technology industry with a fast-paced growing organization. DLT marketing is a collaborative, creative team and candidates should be seeking an opportunity to join a dynamic organization and enjoy playing both lead and supporting roles on projects throughout their workday. The Marketing Campaign Manager will be a key member of the IPM Practice team which includes solutions promoting DLT's IPM portfolio. DLT continues to invest in strategic areas of growth aligned with government priorities. To help government address large-scale data management requirements, the campaign manager will work closely with the VP of Sales and engineering support for IPM and our vendors. . * Develops six month marketing plan in collaboration with sales and IPM vendors. Creates and manages marketing campaigns within the plan from concept through execution, ie, strategy, timeline, budget, design and content support, campaign development and campaign measurement Researches, negotiates and procures 3rd party services for demand generation and brand building initiatives. Manages associated supplier relationships. Maintains, tracks and forecasts annual marketing budget Develops and maintains marketing dashboard based on internal and external stakeholder requirements Create proposals, manage and invoice marketing development funds Write and edit copy for various marketing communications Track and analyze metrics for ROI of marketing investment. Publish results to stakeholders. * Manages pipeline creation and lead follow up with sales Bachelor's degree preferred plus a minimum 3 years of progressive marketing or communications experience which includes demonstrated success in developing and managing email marketing, media buying, social media, and/or events. Proven track record of managing multiple projects independently, as well as effectively working in teams Understanding of marketing strategy and content, promotion and performance metrics to support and guide the team's efforts to more effective outcomes Experience marketing to government sector, preferred * Experience with marketing automation, preferred Professional written and verbal communication skills Must be able to coordinate many details in a proactive and organized fashion Ability to independently follow-through and meet deadlines. Knowledge and ability to use various software programs including Microsoft Word, Excel, PowerPoint, and Outlook, at proficient levels. Eloqua or equivalent marketing automation experience preferred. * Active listener, effective influencer, great positive attitudeDLT is an Equal Opportunity Employer and treats all employees and applicants for employment without unlawful discrimination as to race, creed, color, national origin, sex, age, disability, marital status, sexual orientation or citizenship status in all employment decisions, including but not limited to recruitment hiring, compensation, training and apprenticeship, promotion, upgrading, demotion, downgrading, transfer, lay-off and termination, and all other terms and conditions of employment.