Senior Digital Marketing Specialist

3 days left

Employer
Nehemiah Security, LLC
Location
Tysons Corner, VA
Posted
Jun 12, 2017
Closes
Jun 25, 2017
Function
Accountant, IT
Hours
Full Time
The Sr. Digital Marketing Specialist for Nehemiah Security will develop, implement, track and optimize our digital marketing campaigns across all channels. This role will report directly to the Chief Marketing Officer, and will work across all business units to handle social media management (both paid and organic), content syndication and distribution, paid SEO/SEM, marketing automation, and nurture campaigns for existing leads. Ideal candidate will be a creative self-starter with a passion for growing a digital footprint and increasing engagement with targeted audiences.Job Description:Nehemiah takes our mission very seriously-to protect our client's digital assets. We take our jobs quite seriously, too. We don't take ourselves very seriously though, and this is part of what makes Nehemiah Security a great place to work. We have been nominated for WBJ's Best Places to Work 2017, and we are proud of that.Nehemiah Security is searching for a Sr. Digital Marketing Specialist with a demonstrated record of expanding a company's digital footprint and implementing and enforcing a metrics-driven culture of high performance. You will play a central role in implement digital marketing plans to support acquisition and brand awareness objectives for Nehemiah Security. To be successful, this role will monitor, report, and analyze campaign performance against target KPIs and ROI and identify actionable insights to improve digital effectiveness and efficiency.Nehemiah Security is a fast-growing company with a passion for building great software and stopping adversaries in the cyber world from doing harm. Here is what's important to us; innovation, creativity, love of customers, thrill of the chase, wit, hard work, persistence, fearlessness, speed, passion, faith, and teamwork.In this role you'll have a direct impact on the success of our marketing and sales organization. As our organization changes and grows, you and your team will lead the way in generating new pipeline activity, and refining and perfecting our digital marketing presence.This is a great opportunity for a sharp, eager professional in jumping on board with one of the fastest growing companies in the cybersecurity space. This role has high visibility and an opportunity for growth within the organization. This is not for the faint-of-heart, but if you are up for a challenge that will provide some great stories and experiences along the way, then please reach out to us.Responsibilities:Create promotional plans around internally and externally produced content to drive demand generationDevelop nurture campaigns to existing leads leveraging marketing automation softwareMonitor, report, and analyze campaign performance against target KPIs and ROI and identify actionable insights to improve media effectiveness and efficiency. Maintain weekly and monthly metric reports to measure KPIsDevelop and execute test plans to optimize digital media performance and conversionsMonitor and identify opportunities to overcome competition.Define social media strategy and execute on communications across all core social platforms to drive awareness and support organizational goalsManage vendor relations with paid social and paid SEO/SEM vendorsWork with multiple business and product owners, creative teams, and operational groups to optimize digital acquisition initiatives.Requirements:5+ years of experience in digital marketing with a focus on social media, content syndication, and marketing automationA strong working knowledge of marketing automation software like PardotExperience producing reports in a metrics-driven departmentExcellent communication skillsAbility to work with people in all areas and levels of an organizationPrior experience with Account-Based Marketing (ABM) a plusHighly organized and disciplinedStrong command over use of Social media including LinkedIN, Twitter, Facebook, GlassdoorEducation:Bachelors or equivalent