Sr. Content Marketing Specialist

Employer
ScienceLogic
Location
Reston, VA
Posted
May 18, 2017
Closes
May 23, 2017
Function
Accountant, IT
Hours
Full Time
ScienceLogic is looking for a Content Marketing specialist to impact inbound demand generation through the creation of engaging, educational, and influential content. This person will report to the Director of Product Marketing and handle the majority of content writing, manage the ScienceLogic blog, and document customer case studies. The candidate must be comfortable with telling a story to a highly technical audience. Ideal candidate will be a creative self-starter with a proven track record of creating content that impacts the sales pipeline.What youll be doingDevelop marketing content for each stage of the buyers journey, with an emphasis on attracting new prospectsWrite whitepapers, executive briefs, blog posts, market survey analysis, and other thought leadership piecesManage the companys blog strategy and contentResearch market trends and apply ScienceLogics perspective in written contentDevelop customer case studiesContribute ideas and scripts for video contentOutline interactive content to drive demand generationQualities you possess5+ years of experience in marketing with a focus on content creationStrong writing and editing skillsExcellent communication and storytelling skillsAdept at interviewing customers and subject matter expertsAbility to translate technical concepts into a meaningful storyAbility to work with people in all areas and levels of an organizationHighly organized and disciplinedAbout ScienceLogicScienceLogic is the global leader in hybrid IT service assurance. Over 47,000 global service providers, enterprises, and government organizations rely on ScienceLogic to significantly enhance IT efficiency, optimize operations, and ensure business continuity. ScienceLogic is the first monitoring solution to provide a comprehensive view of all IT components through a single pane of glass, whether they reside in a public cloud environment or on-premises. With over 1,500 dynamic management apps and custom dashboarding capabilities, we deliver the scale, resiliency, and automation needed to simplify the constantly evolving task of managing IT resources, services, and applications.