Marketing Manager

Location
Tysons Corner, Virginia
Posted
May 15, 2017
Closes
Jun 19, 2017
Industry
Consulting, Law
Hours
Full Time

Centre Law & Consulting is seeking an experienced Marketing Manager. This person will manage all marketing department activities and will assist the training department as necessary. The ideal candidate will have a background in marketing and outreach with direct experience in using digital and offline marketing to reach mission goals and objectives. Experience writing and developing proposals for federal government contracts is also a plus.  

Responsibilities:

  • Develop proposal templates, assist with formatting, writing, and graphics for proposals
  • Develop, execute and analyze online and offline marketing outreach campaigns across all marketing channels
  • Provide recommendations regarding campaign, targeting, channel and other optimizations based on data and results analysis
  • Manage multiple social media platforms and engage in live social media support for conference and events
  • Design and implement all email campaigns
  • Website manager for Centre, ensuring all content is accurate, updated daily, and tracked
  • Refresh website copy on regular basis and optimize SEO
  • Develop and monitor media buy campaigns (Ex. Adwords, Outbrain, Facebook, etc.)
  • Face-to-face marketing and networking
  • Design and write content for marketing collateral including brochures, flyers, trifolds, booklets, white papers and press ready PDF files
  • Write and manage weekly blog posting and distribution to subscribers
  • Interview SMEs to develop marketing and blog content
  • Attend association meetings as a Centre representative
  • Exhibit at conferences
  • Follow marketing trends in both government and industry

Desired Skills and Experience:

  • Bachelors degree in Marketing
  • Proficient with Adobe Creative Suite, advanced InDesign knowledge a plus
  • Proactive and self-motivated is a must, driven with a thirst for knowledge
  • 4+ years marketing experience
  • Extremely strong writing and editing skills
  • Experience with plain language and AP style
  • Ability to work in a team environment and assist team members by taking on new responsibilities or tasks as needed to accomplish the mission
  • Skills in as many of these as possible:
    • Email campaigns, preferably with Mail Chimp
    • Effective landing pages
    • Basic WordPress knowledge
    • Website analytics, specially Google Analytics and eCommerce tracking knowledge
    • PPC campaigns, especially Google Adwords and LinkedIn
    • SEO and content performance marketing, with experience in social media management software (Buffer or Hootsuite)

Please send your cover letter and resume to resumes@centrelawgroup.com.

About Centre Law & Consulting:

Centre Law & Consulting, LLC. is the only company that provides integrated legal, training 
and consulting services to both government and industry clients. Founded in 2002, Centre is a certified Woman-Owned Small Business (WOSB) headquartered in Tysons Corner, VA. 

http://www.centrelawgroup.com

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