Digital Advertising Strategist
Digital Advertising Strategist Join a growing team that has shaped the digital marketing efforts of high-profile initiatives for clients such as the NFL, US Census Bureau, American Cancer Society, and US Department of Veterans Affairs. Reingold, a full-service marketing and communications firm in the Del Ray neighborhood of Alexandria, Virginia, offers an outstanding opportunity for a versatile and data-driven digital advertising strategist. The digital strategist will oversee the development and execution of advertising strategies as part of a dynamic team of digital marketing, analytics, web design, development, and user experience professionals. The role requires strong communication skills and an understanding of digital strategies and paid media campaigns. Experience in reviewing website analytics, search engine optimization, managing digital advertising campaigns and/or data analysis is a plus. You will: Understand clients' goals and translate them into digital advertising strategiesOversee the development of advertising collateralCreate and optimize campaigns across a variety of channelsAnalyze and report on campaign performanceWork collaboratively with a team of SEO, web design and development, social media, and user experience professionals You will need the following qualifications: Ability to use Excel for data analysis purposesKnowledge of digital marketingExcellent verbal and written communications skillsExperience with Tableau or other data visualization platforms a plus To apply, send a cover letter, resume with salary requirements, and online portfolio by email to firstname.lastname@example.org or by fax to 703.299.2424. No phone calls, please. Equal Opportunity/Affirmative Action employer; Veterans are encouraged to apply.