Communications Content Manager (844-679)

Location
Rockville, Maryland, United States
Posted
Feb 07, 2017
Closes
May 15, 2017
Hours
Full Time

The Communications Content Manager will generate top-notch content and share stories that brings to life USP’s mission of delivering quality standards to improve people’s health. The position is responsible for writing content for multichannel marketing communications projects and programs. The candidate will interface with senior leadership and knowledge experts in science, strategic marketing and external affairs and work in a collaborative environment within the global communications team to write compelling content to engage industry, external stakeholders, healthcare professionals and consumers. The candidate will manage various writing assignments through strategy development, content creation, reviews and approvals. The candidate is highly organized, able to balance multiple writing assignments while maintaining attention to detail and a focus on delivery of high quality content within the required schedule. 

Roles and Responsibilities:

  • Execute on the Global Communication team’s overall content strategy by developing enterprise level and market segmented content that can be used across all channels and mediums, including print, digital, email, mobile and social media
  • Serve as a primary writer for domestic and international USP marketing communications programs to include new corporate branding, marketing collateral, digital and print advertisements, tradeshows, email and direct mail, e-newsletters, blogs, infographics, videos, webinars, mobile and social media
  • Work collaboratively with the public relations, digital and creative teams to develop creative content for promotional campaigns and materials to ensure the best deployment for content across multiple channels
  • Develop web and SEM content within marketing campaigns and contribute to SEO/SEM strategies and execution
  • Work closely with Director, Marketing Communications and internal subject matter experts to edit drafts, write and proofread content that inspires, educates and informs external audiences and stakeholders in support of USP’s public, scientific quality standards that help protect people’s health
  • Leverage research, data, social analytics and multiple inputs of feedback and information into a cohesive content platform
  • Obtain approval of content from requestor as defined in the communications brief before providing to the design team
  • Manage updates to existing marketing collateral throughout the year
  • Produce monthly report, showing work completion and projects in development
  • Build positive relationships that foster USP core values and effective interpersonal skills to communicate with staff at all levels
  • Perform other duties as assigned

Basic Qualifications

  • Bachelor’s degree in English, Journalism, Marketing Communications or related field required
  • At least 5 years of experience as a communications professional with a focus on content creation that educates and inspires readers
  • Experience in science, biopharmaceutical industry, public health, or similar field required

Preferred Qualifications

 

  • Superior writing, editing, and proofreading skills
  • Keen eye and attention to detail, especially in copywriting and editing
  • Ability to assess technical or scientific information and create powerful key messages and content
  • Flexibility to shift writing style to target a variety of audiences
  • Highly curious, creative and imaginative
  • Driven to create new ways to reach, inform and captivate audiences
  • Ability to manage projects involving multiple departments while managing competing priorities and communicate effectively when priorities shift
  • Strategic with strong problem solving and critical thinking skills
  • Ability to give and receive constructive feedback and recommendations for edits
  • Knowledge of Google Analytics, SEO best practices, CRM and content management systems
  • Experience working effectively independently and in a collaborative environment with graphic designers, project managers and internal partners to move projects from concept to completion
  • Excellent organizational and interpersonal skills

Supervisory Responsibilities:

None

USP offers an impressive benefits package, including:

  • Generous paid time off – 13 paid holidays, 10 sick days and 15 vacation days per year to start
  • An annual 401(k) contribution, beginning after 1 year of service, of 10% of pay (base and bonus) every pay period that vests immediately
  • Comprehensive individual and family healthcare plans with affordable premiums and low annual deductibles ($250/individual or $500/family)

The U.S. Pharmacopeial Convention (USP) is a scientific nonprofit organization that sets standards for the identity, strength, quality, and purity of medicines, food ingredients, and dietary supplements manufactured, distributed and consumed worldwide. USP’s drug standards are enforceable in the United States by the Food and Drug Administration, and these standards are used in more than 140 countries.

Being a part of USP means belonging to a diverse culture made up of more than 1,000 talented professionals working together at five international locations. We share our expertise in science, IT, human resources, quality assurance, communications, administrative management, and more...all to support an overall mission dedicated to making a difference by providing standards and programs that help improve the quality of medicines, dietary supplements, and foods worldwide.

USP is proud to be an equal employment opportunity employer (EEOE) and affirmative action employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, veteran status, sexual orientation, gender identity or any other protected class. We are committed to working with and providing reasonable accommodation to individuals with disabilities.

USP does not accept unsolicited resumes from 3rd party recruitment agencies and is not responsible for fees from recruiters or other agencies except under specific written agreement with USP. 

Job Location Rockville, Maryland, United States Position Type Full-Time/Regular