Senior Marketing AssociateEmail Marketing

Location
Bethesda, Montgomery, Maryland
Salary
Negotiable
Posted
Jun 05, 2014
Closes
Jun 26, 2014
Hours
Full Time

Exciting Digital Marketing opportunity with a top direct-response marketing company.

 

Conveniently located in the Washington, DC area, Healthy Directions is the leading direct-to-consumer retailer of doctor-developed nutritional supplements and skincare products and is known for its expert natural health guidance and science-backed formulations.  Since the publication of our first health newsletter over 20 years ago, our mission has been to help consumers achieve health and wellness and to provide a healthy, positive environment for employees.

 

We’re seeking an experienced email marketing professional to help manage our Email Marketing program.  You will directly manage all day-to-day email marketing activities for two of our flagship brands.  You will assist in setting direction for the company’s already-substantial email marketing programs across its brand portfolio as well as execute upon that direction. 

 

You will also:

  • Assist with development of the P&L for the Email Marketing channel, which includes forecasts, performance, and optimization of campaign performance.
  • Assist with creation and execution of  the email and testing strategy calendars.
  • Execute creative, format, and messaging changes for campaigns.
  • Partner with internal teams to drive program enhancements.

 

Successful candidates need 1-2 years email marketing experience for a B2C direct marketing company with tenure leading email marketing campaigns, ability to identify and anticipate opportunities and problems and drive them to resolution, ability to analyze results and provide recommendations for improvement, strong communication and organizational skills, and a BS/BA.

 

Our employees enjoy excellent benefits, competitive salaries, professional development and growth opportunities. Healthy Directions is a non-smoking environment and prefers that smokers or users of tobacco based products not apply. Please send your resume, a cover letter with job code MA-PR-0614-WPO and salary requirements to:

 

Human Resources

Healthy Directions, LLC

6710A Rockledge Dr. Suite 500

Bethesda, MD 20817

Email preferred: jobs@healthydirections.com